{"product_id":"the-work-smarter-guide-to-pitching-by-david-kean-9781408783184","title":"The Work Smarter Guide to Pitching","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA masterclass in the art of pitching, filled with insights from two of the best experts in the field.\u003c\/strong\u003e - Kath Easthope, Co-founder of Boardwave\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eKean and Khandurova don't just break the myth of the magic of pitching; they tell you how to practise it.\u003c\/strong\u003e - Ollie Scott, Founder and CEO of Unknown\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eThis book puts belief in people and their particular powers at the epicentre of how to achieve a desired response.\u003c\/strong\u003e - Stephen Court, Chief Marketing Officer, The London Academy of Music \u0026amp; Dramatic Art (LAMDA)\u003c\/p\u003e\n\n\u003cp\u003eYou're pitching more than you think. At work. At home. In meetings. In emails.\u003c\/p\u003e\n\n\u003cp\u003eIt's not just about getting a 'yes'. It's about earning belief. About getting others on board.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're speaking to a client, an investor or a room full of decision-makers, \u003cem\u003eThe Work Smarter Guide to Pitching\u003c\/em\u003e helps you pitch without pretending, sell without selling out, and win the kind of 'yes' that means something. You'll find smart tools, step-by-step guides and practical checklists to help you prepare, present and persuade - your way.\u003c\/p\u003e\n\n\u003cp\u003eNo jargon. No fluff. Just honest persuasion that works.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eEvery pitch budget should include the price of a copy of this book for everyone in the team.\u003c\/strong\u003e - Rob Norman, Advisor, Board Director and former Chief Digital Officer of WPP Media\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eOne of those rare books that are insightful, practical and fun . . . A must-read for everyone who plays to win.\u003c\/strong\u003e - Guenther Schumacher, Vice President and Chief Revenue Officer, Venable LLP\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eThe Work Smarter series:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eOur books provide shortcuts, tips and life-hacks for the development of essential business skills. The books bring together accomplished industry experts who have learned their trades at the coalface. They teach the skills ambitious businesspeople need in order to tip the playing field in their favour. It is the pirate equivalent of business advice; the antidote to conventional wisdom; 'smarter' practice over 'best practice'.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47428347887852,"sku":"9781408783184","price":34.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781408783184.jpg?v=1774496975","url":"https:\/\/bookhero.co.nz\/products\/the-work-smarter-guide-to-pitching-by-david-kean-9781408783184","provider":"Book Hero","version":"1.0","type":"link"}