{"product_id":"the-typography-idea-book-by-steven-heller-9781780678498","title":"The Typography Idea Book","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003ePlaying with typographic puzzle pieces is one of the joys of graphic design, and typographers have many entertaining, esoteric, and eccentric options at their disposal.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThe Typography Idea Book\u003c\/em\u003e presents 50 of the most inspiring approaches used by masters of the field from across the world.\u003c\/p\u003e\n\n\u003cp\u003eGeared towards helping you evolve different typographic styles, the book contains none of the technical jargon or tired old rules found in traditional tutorials, but is packed with practical techniques and iconic examples. From type transformation to abstraction, via overlapping, hand-lettering, vectorising, novelty typefaces, and puns, discover all the brilliant ideas you could be bringing to your own designs.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47433077489900,"sku":"9781780678498","price":49.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781780678498.jpg?v=1774765630","url":"https:\/\/bookhero.co.nz\/products\/the-typography-idea-book-by-steven-heller-9781780678498","provider":"Book Hero","version":"1.0","type":"link"}