{"product_id":"the-power-of-not-thinking-by-dr-simon-roberts-9781788706643","title":"The Power of Not Thinking","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eHave you ever held out your hand to try and remember your PIN?\u003cbr\u003e Or acted out a golf stroke before going for it?\u003cbr\u003e Or just listened to your gut on a big decision?\u003c\/p\u003e\n\n\u003cp\u003eIn this brilliant new book, leading business anthropologist Simon Roberts breaks down the revolutionary idea of embodied knowledge: the information that is unconsciously picked up by our body for use in almost every area of our lives.\u003c\/p\u003e\n\n\u003cp\u003eDrawing on his own experience working with some of the world's leading industry experts and looking at an incredible range of real-life examples and cutting-edge science, Roberts explains the various ways in which our body acquires, retains and employs information. He shows why we should learn to trust the instincts that inform the most crucial decisions and actions in our life.\u003c\/p\u003e\n\n\u003cp\u003eIn \u003ci\u003eThe Power of Not Thinking\u003c\/i\u003e, Roberts illustrates why Big Data doesn't have all the answers, the limits of what's possible with AI, and why humans are capable of far more than we are currently led to believe. We just have to stop thinking and trust our bodies.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":46723865968876,"sku":"9781788706643","price":27.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/23595473482824.jpg?v=1754696856","url":"https:\/\/bookhero.co.nz\/products\/the-power-of-not-thinking-by-dr-simon-roberts-9781788706643","provider":"Book Hero","version":"1.0","type":"link"}