{"product_id":"the-fundamentals-of-printed-textile-design-by-alex-russell-9781350116283","title":"The Fundamentals of Printed Textile Design","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIn this essential introduction to contemporary printed textile design, designer and educator Alex Russell explores creative and commercial studio practice, including:\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eDeveloping sophisticated skills with image and colour\u003c\/li\u003e\n\u003cli\u003eHow to make effective use of context in your work\u003c\/li\u003e\n\u003cli\u003eStrategies for a career in design\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eYou'll learn how history and technology shape print design, plus how to balance innovation with industry requirements, including fashion, home interiors, giftware and stationery. There's practical advice on developing a professional portfolio, and how good communication skills can get your work noticed.\u003c\/p\u003e\n\n\u003cp\u003eThis updated edition of \u003cem\u003eThe Fundamentals of Printed Textile Design\u003c\/em\u003e includes expanded sections on digital design and social media, and their impact on portfolio development, manufacturing, and promotion, as well as advice on establishing an ethical, sustainable practice for the future.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47599440724204,"sku":"9781350116283","price":65.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/26dea74f6d640acd84cd9926cc1626d2.jpg?v=1778023011","url":"https:\/\/bookhero.co.nz\/products\/the-fundamentals-of-printed-textile-design-by-alex-russell-9781350116283","provider":"Book Hero","version":"1.0","type":"link"}