{"product_id":"the-filmmakers-eye-the-language-of-the-lens-by-gustavo-mercado-9780367266035","title":"The Filmmaker's Eye: The Language of the Lens","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eThe Language of the Lens\u003c\/em\u003e explores the expressive power of the camera lens and the storytelling contributions that this critical tool can make to a film project. This book offers a unique approach to learning how lenses can produce aesthetically and narratively compelling images in movies, through a close examination of the various ways lens techniques control the look of space, movement, focus, flares, distortion, and the \"optical personality\" of your story’s visual landscape.\u003c\/p\u003e\n\n\u003cp\u003eLoaded with vivid examples from commercial, independent, and world cinema, \u003cem\u003eThe Language of the Lens\u003c\/em\u003e presents dozens of insightful case studies examining their conceptual, narrative, and technical approaches. These case studies reveal how master filmmakers have harnessed the power of lenses to express the entire range of emotions, themes, tone, atmosphere, subtexts, moods, and abstract concepts.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThe Language of the Lens\u003c\/em\u003e provides filmmakers, at any level or experience, with a wealth of knowledge to unleash the full expressive power of any lens at their disposal, whether they are shooting with state-of-the-art cinema lenses or a smartphone, and everything in between.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":47607957324012,"sku":"9780367266035","price":353.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780367266035-the-filmmaker-s-eye-the-language-of-the-lens.jpg?v=1778181009","url":"https:\/\/bookhero.co.nz\/products\/the-filmmakers-eye-the-language-of-the-lens-by-gustavo-mercado-9780367266035","provider":"Book Hero","version":"1.0","type":"link"}