{"product_id":"the-bookability-formula-by-maria-franzoni-9781781339329","title":"The Bookability Formula","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eWhy do some speakers get booked again and again, while most struggle to land even one paid gig?\u003c\/p\u003e\n\n\u003cp\u003eWhat makes one speaker the industry go-to, while everyone else is overlooked, no matter how good they are on stage?\u003c\/p\u003e\n\n\u003cp\u003eWhy do some speakers effortlessly attract repeat bookings, referrals, and high fees, while others don’t?\u003c\/p\u003e\n\n\u003cp\u003eCan you really be more in demand, more respected, and more booked without being famous or a celebrity?\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eThe answer is YES!\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThis book reveals what the top 1% most-booked speakers do differently — and how you can do it too. In \u003cem\u003eThe Bookability Formula\u003c\/em\u003e, former international speaker bureau owner, Maria Franzoni sets out to answer the question: does Richard Koch’s 80\/20 Principle apply to speakers too? She analysed years of speaker bureau data and what she found was striking: just 1% of her roster generated 80% of bookings and over half the revenue. Determined to uncover what set the 1% apart, Maria developed the Bookability Formula — a clear, proven framework for any speaker who wants to become commercially and consistently bookable.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003ePacked with insider insights, real examples and tools you can use straight away, this is the book for speakers who want to stop guessing and start getting booked.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Ingram Book Company","offers":[{"title":"Default Title","offer_id":47313699406060,"sku":"9781781339329","price":66.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/6093913482822.jpg?v=1771284657","url":"https:\/\/bookhero.co.nz\/products\/the-bookability-formula-by-maria-franzoni-9781781339329","provider":"Book Hero","version":"1.0","type":"link"}