{"product_id":"the-beauty-of-the-flower-by-stephen-a-harris-9781789147803","title":"The Beauty of the Flower","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIn a world flooded with images designed to create memories, validate perceptions, and influence others, botanical illustration focuses on creating technically accurate depictions of plants. Reproductions of centuries-old botanical illustrations frequently adorn greetings cards, pottery, and advertising, promoting heritage or generating income. Yet, their art is scientific: its purpose is to record, display, and transmit scientific data.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eThe Beauty of the Flower\u003c\/i\u003e reveals how scientific botanical illustrations are collaborations among artists, scientists, and publishers. It explores the evolution and interchanges of these illustrations since the mid-fifteenth century, the ways in which they have been used to communicate scientific ideas about plants, and how views of botanical imagery change. Featuring unique images rarely seen outside of specialist literature, this book unveils the fascinating stories behind these remarkable illustrations.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"NewSouth Books","offers":[{"title":"Default Title","offer_id":47363014787308,"sku":"9781789147803","price":79.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/972912ffb796556b7b39ec796acac253.jpg?v=1772935174","url":"https:\/\/bookhero.co.nz\/products\/the-beauty-of-the-flower-by-stephen-a-harris-9781789147803","provider":"Book Hero","version":"1.0","type":"link"}