{"product_id":"the-art-of-the-literary-poster-by-allison-rudnick-9781588397744","title":"The Art of the Literary Poster","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eAn exploration of late nineteenth-century American literary posters—a vibrant genre at the vanguard of modern commercial art and graphic design.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e\"Will thrill commercial art nerds and avid readers alike.\"—Nathalie Atkinson, \u003cem\u003eGlobe \u0026amp; Mail\u003c\/em\u003e (Toronto), Gift Book Selection.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eSpurred by innovations in printing technology, the modern poster emerged in the 1890s as a popular form of visual culture in the United States. Created by some of the best-known illustrators and graphic designers of the period—including Will H. Bradley, Florence Lundborg, Edward Penfield, and Ethel Reed—these advertisements for books and high-tone periodicals such as \u003cem\u003eHarper\u003c\/em\u003e's and \u003cem\u003eLippincott\u003c\/em\u003e's went beyond the realm of commercial art, incorporating bold, stylised imagery and striking typography.\u003c\/p\u003e\n\n\u003cp\u003eThis book, based on the renowned Leonard A. Lauder Collection, explores the craze for literary posters, which became sought-after collectibles even in their day. It offers new scholarly perspectives that address the aesthetic sophistication and modernity of the literary poster; the impact of early experiments in the field of advertising psychology; the expanded opportunities for women artists, who played an important role in advancing the so-called poster style; and the printmaking techniques that artists employed in this novel art form.\u003c\/p\u003e\n\n\u003cp\u003eA lively survey of a little-known but highly influential period in graphic design, \u003cem\u003eThe Art of the Literary Poster\u003c\/em\u003e is sure to delight enthusiasts of illustration, advertising, and book arts.\u003c\/p\u003e\n\n\u003cp\u003ePublished by The Metropolitan Museum of Art\/Distributed by Yale University Press.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eExhibition Schedule:\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eThe Metropolitan Museum of Art, New York\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e(March 7–June 11, 2024)\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47363012853996,"sku":"9781588397744","price":95.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781588397744.jpg?v=1772912267","url":"https:\/\/bookhero.co.nz\/products\/the-art-of-the-literary-poster-by-allison-rudnick-9781588397744","provider":"Book Hero","version":"1.0","type":"link"}