{"product_id":"the-art-of-pin-up-by-louis-meisel-9783836577670","title":"The Art of Pin-up","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eSince TASCHEN released \u003cem\u003eThe Great American Pin-up\u003c\/em\u003e, international interest in this distinctly American art form has increased exponentially. Paintings by leading artists such as \u003cb\u003eAlberto Vargas\u003c\/b\u003e, \u003cb\u003eGeorge Petty\u003c\/b\u003e, and \u003cb\u003eGil Elvgren\u003c\/b\u003e that sold for $2,000 in 1996 are going for $200,000 and more today. Pin-up drawings, paintings, and pastels of an idealised female face and figure intended for public display were produced between 1920 and 1970 for calendars, magazine covers, and centre-folds. \u003cb\u003eThe majority of original paintings were discarded by publishers and calendar companies after printing, making the surviving art that much more precious.\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eBased on the formidably sized \u003cem\u003eThe Art of Pin-up\u003c\/em\u003e, this accessible edition gathers nearly 100 artists alongside in-depth showcases of the top 10 names in the game. Each chapter opens with a reproduction of an original calendar or magazine cover by that artist. The reproduction quality of the paintings, pastels, and preparatory sketches that follow—\u003cb\u003elargely sourced from the original art\u003c\/b\u003e—invites the viewer to trace the brushstrokes, while the exquisite period calendars, vintage prints, and original model photos document the artists' creative process. Much of these ephemera were \u003cb\u003ephotographed on-site at the historic Brown \u0026amp; Bigelow Company\u003c\/b\u003e, home to the world's largest archive of vintage pin-up calendars.\u003c\/p\u003e\n\n\u003cp\u003eIn addition to the chapters on the 10 featured artists, the book includes \u003cb\u003ebios and art of 85 painters\u003c\/b\u003e, the most complete compendium of pin-up artists ever compiled. All this adds up to a hard-to-beat book on this popular subject.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Thames and Hudson (Australia) Pty Ltd","offers":[{"title":"Default Title","offer_id":47464300937452,"sku":"9783836577670","price":195.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/220fa2212711e929763b7583836a919c.jpg?v=1776120396","url":"https:\/\/bookhero.co.nz\/products\/the-art-of-pin-up-by-louis-meisel-9783836577670","provider":"Book Hero","version":"1.0","type":"link"}