{"product_id":"takenobu-igarashi-a-to-z-by-takenobu-igarashi-9780500023068","title":"Takenobu Igarashi: A to Z","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eTakenobu Igarashi is a master-mentor who taught me the ABCs of form (and life)\u003c\/em\u003e\u003cbr\u003e\u003cstrong\u003eJohn Maeda\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIn the mid-1970s, designer Takenobu Igarashi began a prolific, decade-long exploration into possibilities of three-dimensional typography. His first experiments with axonometric lettering appeared on magazine covers, posters, and record sleeves—taking influence from the avant-garde typography of the 1920s but rendered afresh as bold sculptural letterforms. Timeless, arresting, and technically dazzling, Igarashi's signature style demonstrates a mastery of three-dimensional type and perspective draftsmanship, refined long before the introduction of computers into the design industry.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eA to Z\u003c\/em\u003e offers an exhaustive guide to Igarashi's experiments with typography, featuring not only his celebrated print and physical works—many photographed specially for this publication—but also a first look, using never-before-seen archival work, at the plans, drawings and production drafts behind his iconic works. Spanning early print works, hand-drawn experiments, self-initiated sculptural pieces, and high-profile 3D identities for a range of international clients and institutions, \u003cem\u003eA to Z\u003c\/em\u003e is a long-overdue overview of one of the most revered but least celebrated graphic designers of the 20th century.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Thames and Hudson (Australia) Pty Ltd","offers":[{"title":"Default Title","offer_id":47428167762156,"sku":"9780500023068","price":110.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780500023068.jpg?v=1774767062","url":"https:\/\/bookhero.co.nz\/products\/takenobu-igarashi-a-to-z-by-takenobu-igarashi-9780500023068","provider":"Book Hero","version":"1.0","type":"link"}