{"product_id":"rethinking-consciousness-by-michael-s-a-graziano-9780393541342","title":"Rethinking Consciousness","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIlluminating his groundbreaking theory of consciousness known as the attention schema theory, Michael S. A. Graziano traces the evolution of the mind over millions of years with examples from the natural world. He shows how neurons first allowed animals to develop simple forms of attention and then to construct awareness of the external world and of the self.\u003c\/p\u003e\n\n\u003cp\u003eGraziano draws from his and other scientists' research to explore how this sense of a conscious self led to empathy and made us social beings. His theory has fascinating implications for the future: it may point the way for engineers to build consciousness artificially, and even someday to take the natural consciousness of a person and upload it into a machine for a digital afterlife.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46833446322412,"sku":"9780393541342","price":31.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/2494303482328.jpg?v=1758459446","url":"https:\/\/bookhero.co.nz\/products\/rethinking-consciousness-by-michael-s-a-graziano-9780393541342","provider":"Book Hero","version":"1.0","type":"link"}