{"product_id":"retail-design-by-stephen-anderson-9781474289252","title":"Retail Design","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThe \u003cem\u003eBasics Interior Design\u003c\/em\u003e series comprises a collection of titles examining the application of interior design principles to different types of space. Packed with cutting-edge examples and fully illustrated with clear diagrams and inspiring imagery, they offer an essential introduction to the subject.\u003c\/p\u003e\n\n\u003cp\u003eThis second edition of \u003cem\u003eRetail Design\u003c\/em\u003e examines the latest developments in the contemporary retail design sector worldwide. It guides the reader step by step through the retail design process, providing strategies that can produce a successful retail space and a design that is appropriate for the brand, product, consumer and retailer.\u003c\/p\u003e\n\n\u003cp\u003eA new chapter exploring consumer behaviour is combined with clear explanations of branding and identity, to provide the starting point for the design concept. The relationship between the interior and its context, site and setting is then examined, alongside in-depth investigations of layout, circulation and pace, and other design considerations.\u003c\/p\u003e\n\n\u003cp\u003eFully updated with new international case studies and expanded coverage on sustainability, interactivity, and innovative design concepts, this new edition of \u003cem\u003eRetail Design\u003c\/em\u003e offers cutting-edge insights into the practice of contemporary retail design. It shows designers how to meet and exceed the expectations of today’s clients and consumers.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47464187461868,"sku":"9781474289252","price":52.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781474289252-retail-design.jpg?v=1775040892","url":"https:\/\/bookhero.co.nz\/products\/retail-design-by-stephen-anderson-9781474289252","provider":"Book Hero","version":"1.0","type":"link"}