{"product_id":"lettering-with-purpose-by-brittany-luiz-9781633223424","title":"Lettering with Purpose","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003ci\u003eLettering with Purpose\u003c\/i\u003e is a beautiful and thoughtful book for anyone interested in developing their own artistic alphabet. Whether you're hoping to personalise greeting cards or just enjoy the art, hand lettering is an uplifting and compelling craft to learn.\u003c\/p\u003e\n\n\u003cp\u003eAspiring artists and lettering enthusiasts will explore and deepen their understanding of this art form by delving into a variety of lettering techniques. You will also enjoy 100 reflective lettering prompts to spur the imagination and help readers answer the question: \"What should I write?\"\u003c\/p\u003e\n\n\u003cp\u003eYour lettering journey will begin with lettering basics. This intuitive guide includes suggested tools and materials, the anatomy of letters, how to pair different lettering styles, and thorough tutorials on working with a variety of mediums. You'll be creating striking layouts and compositions in no time.\u003c\/p\u003e\n\n\u003cp\u003eAdditionally, artists will find a wide range of lettering styles and techniques demonstrated step by step, including brush calligraphy, bounce lettering, and more. The book also provides complete alphabet ideas that include reproducible practice pages, which can be used to perfect their skills.\u003c\/p\u003e\n\n\u003cp\u003eOnce your artistic bones are there, move on to adding embellishments and flourishes! Add pizzazz to your work with frames, laurels and garlands, flowers, swirls, and more. To cap it all off, a section of perforated pages at the back of the book contains fully illustrated frames, with blank openings so readers can fill them in with their own inspired lettered designs.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47536753213676,"sku":"9781633223424","price":39.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781633223424-lettering-with-purpose.jpg?v=1776387683","url":"https:\/\/bookhero.co.nz\/products\/lettering-with-purpose-by-brittany-luiz-9781633223424","provider":"Book Hero","version":"1.0","type":"link"}