{"product_id":"fringe-to-famous-by-professor-tony-moore-9798765112472","title":"Fringe to Famous","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003ci\u003eFringe to Famous\u003c\/i\u003e examines the exchange between small scenes of cultural production and mainstream institutions and markets.\u003c\/p\u003e\n\n\u003cp\u003eDrawing on Australian examples in music, streetwear, comedy, screen, and digital games, it argues that there has been much greater crossover between the two than is generally recognised.\u003c\/p\u003e\n\n\u003cp\u003eThe book resists a tendency to represent fringe and mainstream as abstract opposites, bringing a focus instead to concrete historical formations. It offers an alternative both to romantic celebrations of a ‘pure’ fringe—discredited now by half a century of critical responses to the counterculture—and to an increasingly hardened anti-romantic reaction.\u003c\/p\u003e\n\n\u003cp\u003eDrawing on extensive original interviews, \u003ci\u003eFringe to Famous\u003c\/i\u003e offers an overview of transformations in Australian culture since the 1980s, concluding with suggestions for cultural policy ‘after the creative industries’. It proposes an idea of ‘generative hybridity’ between fringe and mainstream that allows us to imagine new possibilities for arts and culture in the 2020s and beyond.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47430769377516,"sku":"9798765112472","price":65.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9798765112472.jpg?v=1774558643","url":"https:\/\/bookhero.co.nz\/products\/fringe-to-famous-by-professor-tony-moore-9798765112472","provider":"Book Hero","version":"1.0","type":"link"}