{"product_id":"folklore-the-basics-by-simon-j-bronner-9781138774940","title":"Folklore: The Basics","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eFolklore: The Basics\u003c\/em\u003e is an engaging guide to the practice and interpretation of folklore. Taking examples from around the world, it explores the role of folklore in expressing fundamental human needs, desires, and anxieties that are often not revealed through other means.\u003c\/p\u003e\n\n\u003cp\u003eProviding a clear framework for approaching the study of folklore, the book introduces the reader to methodologies for identifying, documenting, interpreting, and applying key information about folklore and its relevance to modern life. From the Brothers Grimm to Internet Memes, it addresses topics such as:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eWhat is folklore?\u003c\/li\u003e\n  \u003cli\u003eHow do we study it?\u003c\/li\u003e\n  \u003cli\u003eWhy does folklore matter?\u003c\/li\u003e\n  \u003cli\u003eHow does folklore relate to elite culture?\u003c\/li\u003e\n  \u003cli\u003eIs folklore changing in a digital age?\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eWith case studies, suggestions for reading, and a glossary of key terminology, \u003cem\u003eFolklore: The Basics\u003c\/em\u003e supports readers in becoming familiar with folkloric traditions and interpreting cultural expression. It is an essential read for anyone approaching the study of folklore for the first time.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47605717532908,"sku":"9781138774940","price":235.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781138774940-folklore-the-basics.jpg?v=1778140285","url":"https:\/\/bookhero.co.nz\/products\/folklore-the-basics-by-simon-j-bronner-9781138774940","provider":"Book Hero","version":"1.0","type":"link"}