{"product_id":"event-planning-and-management-by-dan-lomax-9781398623811","title":"Event Planning and Management","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eThis textbook provides step-by-step guidance for planning, designing, and delivering successful events.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eWritten by authors with extensive industry experience of working on a wide spectrum of events, \u003cem\u003eEvent Planning and Management\u003c\/em\u003e provides a clear and comprehensive model for event planning.\u003c\/p\u003e\n\n\u003cp\u003eThis textbook looks at how to:\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eResearch, develop, and plan, including selecting a venue\u003c\/li\u003e\n\u003cli\u003eMarket and promote for the target audience\u003c\/li\u003e\n\u003cli\u003eManage on-site on the day\u003c\/li\u003e\n\u003cli\u003eMeasure the success of an event and plan for the future\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThis updated fourth edition of \u003cem\u003eEvent Planning and Management\u003c\/em\u003e provides new information and perspectives on contemporary issues impacting events, including health and safety measures, contracts and legal processes, sustainability, and equity, diversity, and inclusion (EDI). With in-text learning features such as tips from event managers, checklists for planning, managing, and evaluating events, and adaptable templates from real-life event planners, this textbook will equip students with the tools to plan and deliver successful events.\u003c\/p\u003e\n\n\u003cp\u003eReal-world examples and practitioner interviews are included from a variety of global events, such as Bradford UK City of Culture, Notting Hill Carnival, and the US events tech company Mixhalo.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eEvent Planning and Management\u003c\/em\u003e is an indispensable resource for students studying Events Management, as well as early-stage practitioners and aspiring events managers.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47306902667500,"sku":"9781398623811","price":95.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/26691963482685.jpg?v=1771067049","url":"https:\/\/bookhero.co.nz\/products\/event-planning-and-management-by-dan-lomax-9781398623811","provider":"Book Hero","version":"1.0","type":"link"}