{"product_id":"designing-orientation-signage-concepts-wayfinding-systems-by-chris-van-uffelen-9783037682395","title":"Designing Orientation: Signage Concepts \u0026 Wayfinding Systems","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThe purpose and primary function of wayfinding and signage design is to provide spatial orientation as quickly and clearly as possible. Respective concepts and systems can be designed for individual buildings, for example corporate headquarters, museums or hospitals, for areas such as a university campus or distinct municipal district, or for entire systems like a city's public transport.\u003c\/p\u003e\n\n\u003cp\u003eIn addition to communicating direction, the interplay of typography, pictograms, materials, colours and shapes in these systems also delineates a particular identity of the location. On the basis of international realizations, \u003cem\u003eDesigning Orientation: Signage Concepts \u0026amp; Wayfinding Systems\u003c\/em\u003e shows the range of different approaches and implementation possibilities of environmental graphics.\u003c\/p\u003e\n\n\u003cp\u003eNo matter what kind of spatial context, the focus is always on visual communication that is understandable for every user. This volume is an indispensable reference work for anyone involved in communications, as well as for architects, interior designers, graphic designers, and indeed creative minds of any sector.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Thames and Hudson (Australia) Pty Ltd","offers":[{"title":"Default Title","offer_id":47383770366188,"sku":"9783037682395","price":85.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/15176443483269.jpg?v=1773379300","url":"https:\/\/bookhero.co.nz\/products\/designing-orientation-signage-concepts-wayfinding-systems-by-chris-van-uffelen-9783037682395","provider":"Book Hero","version":"1.0","type":"link"}