{"product_id":"computational-analysis-of-communication-by-damian-trilling-9781119680239","title":"Computational Analysis of Communication","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eProvides clear guidance on leveraging computational techniques to answer social science questions\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIn disciplines such as political science, sociology, psychology, and media studies, the use of computational analysis is rapidly increasing. Statistical modelling, machine learning, and other computational techniques are revolutionising the way electoral results are predicted, social sentiment is measured, consumer interest is evaluated, and much more. \u003cem\u003eComputational Analysis of Communication\u003c\/em\u003e teaches social science students and practitioners how computational methods can be used in a broad range of applications, providing discipline-relevant examples, clear explanations, and practical guidance.\u003c\/p\u003e\n\n\u003cp\u003eAssuming little or no background in data science or computer linguistics, this accessible textbook teaches readers how to use state-of-the-art computational methods to perform data-driven analyses of social science issues. A cross-disciplinary team of authors—with expertise in both the social sciences and computer science—explains how to gather and clean data, manage textual, audio-visual, and network data, conduct statistical and quantitative analysis, and interpret, summarise, and visualise the results. Offered in a unique hybrid format that integrates print, ebook, and open-access online viewing, this innovative resource:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eCovers the essential skills for social sciences courses on big data, data visualisation, text analysis, predictive analytics, and others\u003c\/li\u003e\n  \u003cli\u003eIntegrates theory, methods, and tools to provide unified approach to the subject\u003c\/li\u003e\n  \u003cli\u003eIncludes sample code in Python and links to actual research questions and cases from social science and communication studies\u003c\/li\u003e\n  \u003cli\u003eDiscusses ethical and normative issues relevant to privacy, data ownership, and reproducible social science\u003c\/li\u003e\n  \u003cli\u003eDeveloped in partnership with the International Communication Association and by the editors of \u003cem\u003eComputational Communication Research\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\u003cem\u003eComputational Analysis of Communication\u003c\/em\u003e is an invaluable textbook and reference for students taking computational methods courses in social sciences, and for professional social scientists looking to incorporate computational methods into their work.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46854295879916,"sku":"9781119680239","price":87.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/17749453482586.jpg?v=1759239925","url":"https:\/\/bookhero.co.nz\/products\/computational-analysis-of-communication-by-damian-trilling-9781119680239","provider":"Book Hero","version":"1.0","type":"link"}