{"product_id":"alex-coxs-introduction-to-film-by-alex-cox-9781843447467","title":"Alex Cox's Introduction to Film","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eEmerging filmmakers need to know the basics of their art form: the language of the camera, and lenses, the different crew roles, the formats, the aspect ratios. They also need to know some bare-bones theory: what an auteur is, what montage is, what genres are. Most important, all filmmakers require serious grounding in film. You cannot be a great artist if you aren't versed in great art.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eAlex Cox's Introduction to Film\u003c\/em\u003e covers all these aspects, from director and filmmaker Alex Cox's perspective.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47595661066476,"sku":"9781843447467","price":39.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/022c7c5dc6e317a527cc2782c3fe0919.jpg?v=1777934390","url":"https:\/\/bookhero.co.nz\/products\/alex-coxs-introduction-to-film-by-alex-cox-9781843447467","provider":"Book Hero","version":"1.0","type":"link"}