{"title":"Yvo Zijlstra","description":"\u003cp\u003eDiscover the intriguing world of Yvo Zijlstra, a distinguished author renowned for his insightful contributions to the field of design. His work primarily revolves around the concept of Culture Sensitive Design, offering readers a profound understanding of how cultural contexts influence design processes.\u003c\/p\u003e\n\n\u003cp\u003eZijlstra’s books are an essential addition to the Science \u0026amp; Nature category, where he delves into the nuances of cultural impacts on design thinking and practice. His engaging writing style bridges the gap between complex scientific theories and practical applications, making his works accessible to both academics and design enthusiasts alike.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're a professional designer, a student, or someone with a keen interest in cultural studies, Yvo Zijlstra’s books provide valuable perspectives that enrich your understanding of the sensitive interplay between culture and design. Explore his collection today and embark on a journey that combines science, creativity, and cultural awareness.\u003c\/p\u003e","products":[{"product_id":"culture-sensitive-design-by-annemiek-van-boeijen-9789063695613","title":"Culture Sensitive Design","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eSocieties worldwide are increasingly interconnected through trade, migration, education, and digitisation. This has resulted in a profound new complexity of cultural groups. Consequently, designers are confronted with the challenge of gaining a clear understanding of this cultural diversity.\u003c\/p\u003e\n\n\u003cp\u003eCulture is a complex phenomenon defined by an ongoing process of shifts in human interactions and experiences. In addition to the functional, technical, and economic requirements, it is primarily culture that defines how any designed object and service will perform and prove itself: a process that largely takes place outside the domain and control of the designer.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eCulture Sensitive Design\u003c\/em\u003e provides an overview of theory as well as practical models and methods, aimed to motivate and inspire design students, practitioners, and educators to get in touch with different cultural values, customs, and symbols. It is in order to avoid mistakes that may be obstructive for certain groups of people; to enable cross-cultural cooperation; to learn more about the diverse and complex layers of culture that define who we are, how we think, how we imagine, and how we create; and to open up the design space, thereby creating a tremendous source of new ideas.\u003c\/p\u003e\n\n\u003cp\u003eRichly illustrated with examples of real-life situations, the book provides everything necessary to generate optimal circumstances for the best design solutions to emerge.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Thames and Hudson (Australia) Pty Ltd","offers":[{"title":"Default Title","offer_id":46854428655852,"sku":"9789063695613","price":65.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/da3f4c58c39b699df6d1460f67e5bbb9.jpg?v=1759270309"}],"url":"https:\/\/bookhero.co.nz\/collections\/yvo-zijlstra.oembed","provider":"Book Hero","version":"1.0","type":"link"}