{"title":"W. Richard Whitaker","description":"\u003cp\u003e\u003cstrong\u003eW. Richard Whitaker\u003c\/strong\u003e offers insightful works that delve into the craft of media and communication. His writing serves as a valuable guide for those seeking to understand the nuances of media writing, blending practical advice with clear explanations tailored for students and professionals alike.\u003c\/p\u003e\n\n\u003cp\u003eRooted firmly in the \u003cem\u003eEducation \u0026amp; Reference\u003c\/em\u003e category, Whitaker's books provide a thoughtful exploration of the principles and techniques essential to effective media communication. His texts are ideal for readers interested in enhancing their skills and knowledge within the field.\u003c\/p\u003e","products":[{"product_id":"mediawriting-by-ronald-d-smith-9781138341784","title":"MediaWriting","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eMediaWriting\u003c\/em\u003e is an invaluable resource for students planning to enter the dynamic and changing world of media writing in the twenty-first century. With easy-to-read chapters, a wealth of updated, real-world examples, and helpful \"How To\" boxes throughout, this textbook explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets.\u003c\/p\u003e\n\n\u003cp\u003eSome of the features included in the book are:\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eA re-written Chapter 13, Writing and Reporting in the \u003cem\u003eNew\u003c\/em\u003e New Media, with updates to how social media is used today.\u003c\/li\u003e\n    \u003cli\u003eExpanded chapters on print reporting methods and the \u003cem\u003eAssociated Press Stylebook\u003c\/em\u003e.\u003c\/li\u003e\n    \u003cli\u003eUpdates to Chapters 5 and 6, Legal Considerations in Media Writing, and Ethical Decisions in Writing and Reporting, discuss recent court cases and current ethical issues.\u003c\/li\u003e\n    \u003cli\u003eExplanatory \"How To\" boxes that help readers understand and retain main themes.\u003c\/li\u003e\n    \u003cli\u003eIllustrative \"It Happened to Me\" vignettes from the authors’ professional experiences.\u003c\/li\u003e\n    \u003cli\u003eDiscussion questions and exercises at the end of every chapter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eDesigned to meet the needs of students of print and broadcast media, public relations, or a wannabe jack-of-all-trades in the online media environment, this reader-friendly primer will equip beginners with the skills necessary to succeed in their chosen writing field.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47773092511980,"sku":"9781138341784","price":181.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781138341784-mediawriting.jpg?v=1782180651"},{"product_id":"mediawriting-by-ronald-d-smith-9781138341777","title":"MediaWriting","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eMediaWriting\u003c\/em\u003e is an invaluable resource for students planning to enter the dynamic and changing world of media writing in the twenty-first century. With easy-to-read chapters, a wealth of updated, real-world examples, and helpful \"How To\" boxes throughout, this textbook explains the various styles of writing for print, broadcast, online, social media, public relations, and multimedia outlets.\u003c\/p\u003e\n\n\u003cp\u003eSome of the features included in the book are:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eA re-written Chapter 13, Writing and Reporting in the \u003cem\u003eNew\u003c\/em\u003e New Media, with updates to how social media is used today.\u003c\/li\u003e\n  \u003cli\u003eExpanded chapters on print reporting methods and the \u003cem\u003eAssociated Press Stylebook\u003c\/em\u003e.\u003c\/li\u003e\n  \u003cli\u003eUpdates to Chapters 5 and 6, Legal Considerations in Media Writing, and Ethical Decisions in Writing and Reporting, discuss recent court cases and current ethical issues.\u003c\/li\u003e\n  \u003cli\u003eExplanatory \"How To\" boxes that help readers understand and retain main themes.\u003c\/li\u003e\n  \u003cli\u003eIllustrative \"It Happened to Me\" vignettes from the authors’ professional experiences.\u003c\/li\u003e\n  \u003cli\u003eDiscussion questions and exercises at the end of every chapter.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eDesigned to meet the needs of students of print and broadcast media, public relations, or a wannabe jack-of-all trades in the online media environment, this reader-friendly primer will equip beginners with the skills necessary to succeed in their chosen writing field.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47773092741356,"sku":"9781138341777","price":365.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781138341777-mediawriting.jpg?v=1782180669"}],"url":"https:\/\/bookhero.co.nz\/collections\/w-richard-whitaker.oembed","provider":"Book Hero","version":"1.0","type":"link"}