{"title":"Toby Meadows","description":"\u003cp\u003eToby Meadows specialises in practical guides that demystify the complexities of creative industries. His books offer clear, step-by-step advice, making them invaluable resources for aspiring entrepreneurs and professionals alike.\u003c\/p\u003e\n\n\u003cp\u003eFocused on education and reference, Meadows’ work provides insightful strategies for establishing and managing fashion labels, blending hands-on expertise with accessible instruction to support readers in building successful ventures.\u003c\/p\u003e","products":[{"product_id":"how-to-set-up-run-a-fashion-label-by-toby-meadows-9781786274847","title":"How to Set Up \u0026 Run a Fashion Label","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eA new edition to the hugely successful book aimed at fashion students and graduates. All you need to know about the fashion business, from legal structures and finance to digital marketing and social media.\u003c\/p\u003e\n\n\u003cp\u003eThis new edition includes case studies from both startups as well as international chains and is a \u003cem\u003emust-have\u003c\/em\u003e for any aspiring entrepreneur.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47455593988332,"sku":"9781786274847","price":60.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/51KC6AGE7cL._SL1500.jpg?v=1774785706"}],"url":"https:\/\/bookhero.co.nz\/collections\/toby-meadows.oembed","provider":"Book Hero","version":"1.0","type":"link"}