{"title":"Tad Tuleja","description":"\u003cp\u003eDiscover the insightful works of Tad Tuleja, a respected author in the realm of \u003cem\u003eBusiness \u0026amp; Entrepreneurship\u003c\/em\u003e. Known for his expertise in strategic thinking and sales management, Tuleja's books are invaluable resources for business professionals and entrepreneurs alike. His acclaimed works, such as \u003cem\u003eThe New Strategic Selling\u003c\/em\u003e and \u003cem\u003eThe New Successful Large Account Management\u003c\/em\u003e, offer practical guidance and innovative strategies essential for navigating complex business environments.\u003c\/p\u003e\n\n\u003cp\u003eThese books focus on enhancing your understanding of large account management, empowering you to build stronger client relations and boost sales performance. Tuleja's writing style blends thorough research with actionable insights, making his books both engaging and highly informative.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're seeking to refine your sales techniques or elevate your management skills, Tad Tuleja's collection is an excellent starting point for aspiring and seasoned professionals who aim to achieve success in the ever-evolving business landscape.\u003c\/p\u003e","products":[{"product_id":"the-new-strategic-selling-by-tad-tuleja-9780749462949","title":"The New Strategic Selling","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eOne of the best-selling books on selling ever published, \u003cem\u003eStrategic Selling(R)\u003c\/em\u003e presented the idea of selling as a joint venture and introduced the influential concept of 'win-win'.\u003c\/p\u003e\n\n\u003cp\u003eThe response to 'win-win' was immediate, forever changing sales and marketing with its rejection of manipulative tactics. It helped to turn Miller Heiman, the company that created \u003cem\u003eStrategic Selling(R)\u003c\/em\u003e, into a global leader in sales and development, with the most prestigious client list in the industry.\u003c\/p\u003e\n\n\u003cp\u003eA genuine business classic, this latest, third edition of \u003cem\u003eThe New Strategic Selling\u003c\/em\u003e confronts the rapidly evolving world of business-to-business sales with real-world examples, strategies for confronting the competition, and a special new section featuring the most commonly asked challenging questions from the Miller Heiman workshop.\u003c\/p\u003e\n\n\u003cp\u003eIt remains essential reading for sales directors, managers, and executives in any type of company.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46855039189228,"sku":"9780749462949","price":78.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780749462949.jpg?v=1759261870"}],"url":"https:\/\/bookhero.co.nz\/collections\/tad-tuleja.oembed","provider":"Book Hero","version":"1.0","type":"link"}