{"title":"Stefania Pomponi","description":"\u003cp\u003eWelcome to the Stefania Pomponi collection at our bookstore. Stefania Pomponi is a renowned expert in the field of influencer marketing, bringing her extensive knowledge and insightful perspectives to readers interested in Business and Entrepreneurship. Her work is particularly invaluable for those looking to navigate the evolving landscape of digital marketing and social media.\u003c\/p\u003e\n\n\u003cp\u003eOne standout title, \u003cem\u003eInfluencer Marketing For Dummies\u003c\/em\u003e, serves as a practical guide for businesses and marketers eager to leverage the power of influencers to boost their brand presence and reach. Pomponi's approachable writing style and expert advice provide readers with actionable strategies to successfully implement influencer marketing campaigns.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're a seasoned marketer or a budding entrepreneur, Stefania Pomponi's books offer essential wisdom and guidance to help you thrive in today's competitive marketplace. Explore our collection to discover how you can harness the potential of influencer marketing for your business success.\u003c\/p\u003e","products":[{"product_id":"influencer-marketing-for-dummies-by-kristy-sammis-9781119114093","title":"Influencer Marketing For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cb\u003eThe easy way to get 'in' with influencer marketing\u003c\/b\u003e\n\n\u003cp\u003eAre you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential buyers. Although this has usually meant focusing on popular celebrities and Internet personalities, there is a new wave of 'everyday consumers' that can have a large impact. In \u003ci\u003eInfluencer Marketing For Dummies\u003c\/i\u003e, you'll find out how to market to those who rock social media—and, subsequently, grow your brand.\u003c\/p\u003e\n\n\u003cp\u003eInfluencer marketing relies on building strong relationships with customers. With the help of this hands-on, friendly guide, you'll discover how to build superior customer service and experience, make strong interactions with customers, and encourage organic and authentic sharing about your brand. Measure the most impact that content has on your overall marketing strategy.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eFind influencers: it's not just a numbers game or a 'who's who' of social media\u003c\/li\u003e\n    \u003cli\u003eEngage with influencers once you've found them\u003c\/li\u003e\n    \u003cli\u003eRecognize the best practices of influencer marketing and outreach\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIf you're a marketer, media agency professional, business owner, or anyone else who works hard to bring brands, products, and services to the largest audience possible, \u003ci\u003eInfluencer Marketing For Dummies\u003c\/i\u003e is the go-to guide you don't want to be without.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46867481198828,"sku":"9781119114093","price":51.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/4bfcf9f1ac000dcb92a9f90f57f92082.jpg?v=1759716463"}],"url":"https:\/\/bookhero.co.nz\/collections\/stefania-pomponi.oembed","provider":"Book Hero","version":"1.0","type":"link"}