{"title":"Series: New Directions in Media History","description":"\u003cp\u003e\u003cstrong\u003eNew Directions in Media History\u003c\/strong\u003e offers fresh perspectives on the evolving relationship between media, culture, and society. This series delves into the ways media shapes our understanding of history and the human experience, inviting readers to explore the intersections of technology, communication, and historical narrative.\u003c\/p\u003e\n\n\u003cp\u003eFrom critical examinations of media theory to explorations of its impact across diverse fields such as philosophy, business, and technology, these works encourage thoughtful reflection on how media influences both individual and collective identities. Ideal for readers keen to engage deeply with the forces that have redefined storytelling and information in the modern world.\u003c\/p\u003e","products":[{"product_id":"screen-culture-by-richard-butsch-9780745653259","title":"Screen Culture","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eIn this expansive historical synthesis, Richard Butsch integrates social, economic, and political history to offer a comprehensive and cohesive examination of screen media and screen culture globally—from film and television to computers and smartphones—as they have evolved through the twentieth and twenty-first centuries.\u003c\/p\u003e\n\n\u003cp\u003eDrawing on an enormous trove of research on the USA, Britain, France, Egypt, West Africa, India, China, and other nations, Butsch tells the stories of how media have developed in these nations and what global forces linked them. He assesses the global ebb and flow of media hegemony and the cultural differences in audiences' use of media. Comparisons across time and space reveal two linked developments: the rise and fall of American cultural hegemony, and the consistency among audiences from different countries in the way they incorporate screen entertainments into their own cultures.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eScreen Culture\u003c\/i\u003e offers a masterful, integrated global history that invites media scholars to see this landscape in a new light. Deeply engaging, the book is also suitable for students and interested general readers.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47432432124140,"sku":"9780745653259","price":44.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780745653259.jpg?v=1774555406"}],"url":"https:\/\/bookhero.co.nz\/collections\/series-new-directions-in-media-history.oembed","provider":"Book Hero","version":"1.0","type":"link"}