{"title":"Series: Modern First Ladies","description":"\u003cp\u003eThe \u003cstrong\u003eModern First Ladies\u003c\/strong\u003e series offers a diverse exploration of themes across history, philosophy, and contemporary culture. Readers will find insightful perspectives on leadership, social change, and personal resilience, framed by compelling narratives and thoughtful analysis. Each title invites reflection on the forces shaping our world, from the intricacies of economics and investment to the nuances of psychology and wellbeing.\u003c\/p\u003e\n\n\u003cp\u003eWith a unique blend of genres, the collection also encompasses travel, technology, and children’s literature, making it a rich resource for curious minds. Whether delving into historical contexts or exploring new ways of thinking, readers can expect a blend of education and inspiration woven through carefully crafted prose.\u003c\/p\u003e","products":[{"product_id":"eleanor-roosevelt-by-maurine-h-beasley-9780700641772","title":"Eleanor Roosevelt","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003ePresiding in the White House longer than any other first lady, Eleanor Roosevelt championed the downtrodden as she traveled the globe, yet she was a maze of contradictions—an idealist who carried on a moneymaking career that depended on her position and a conventional-appearing wife and mother who found emotional succor from intense relationships outside her family. This book cuts through those contradictions to reveal how Eleanor operated, both in and out of public view, to advance the causes in which she believed by participating in the political process.\u003c\/p\u003e\n\n\u003cp\u003eAlthough previous books have dealt with Eleanor Roosevelt, this is the first to focus on her White House years. Maurine Beasley, a scholar with extensive knowledge of Eleanor’s life and times, provides a detailed examination of the innovative first lady that will enlighten those who think they already know her. Rich with detail, it effectively links her social activism from her early life, through the White House years, and to her work after FDR’s presidency. From the ways in which Eleanor earned a living to the domestic arrangements in the White House, Beasley is an insightful and informed guide to the historical issues surrounding Mrs. Roosevelt’s performance, describing how she took the ambiguous position of first lady and transformed it into an institution of the American political system.\u003c\/p\u003e\n\n\u003cp\u003eBeasley leaves no stone unturned as she casts fresh light on Eleanor’s relations with Franklin, the people around her, and the causes she championed. She explores how personal relationships led Mrs. Roosevelt to hone political skills that redefined the position of the first lady for years to come. And as she enlarges our understanding of Eleanor’s use of media to disseminate her political views, Beasley illuminates her complex network of personal relationships, finances, contributions to New Deal programs, and extensive publicity commitments.\u003c\/p\u003e\n\n\u003cp\u003eHere is a book that will reward general readers interested in Eleanor’s historical importance and inform specialists looking for judicious appraisals of her words, her deeds, and the controversies that surrounded her. Anyone interested in the enigma that was Eleanor Roosevelt will discover here a rich trove of essential information for understanding how this dynamic and troubled woman succeeded in transforming the institution of the first lady during a dozen years of activism and commitment.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47397826527468,"sku":"9780700641772","price":108.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/e228dfb2baf7571314c55af53aa4e714.jpg?v=1773778244"},{"product_id":"lady-bird-johnson-by-lewis-l-gould-9780700641796","title":"Lady Bird Johnson","description":"\u003cp\u003eUnique among presidents’ wives, Lady Bird Johnson was not only one of the leading environmentalists of the twentieth century, she also redefined the institution of First Lady. In this first book in an innovative new series, Lewis Gould shows why Mrs. Johnson ranks with Eleanor Roosevelt as a significant innovator of the First Lady role.\u003c\/p\u003e \u003cp\u003eBuilding upon his much admired Lady Bird Johnson and the Environment, Gould has refocused and revised his thinking to create a fresh, informative, and entertaining new portrait of LBJ's First Lady. Using Lady Bird's White House papers and interviews with her and her close associates, Gould captures both her spirit and considerable achievements during her tenure in the White House. He shows how Lady Bird's efforts to advance the cause of beautifying highways and the city of Washington, D.C.—which included attending legislative strategy sessions and lobbying for the programs that she endorsed—represented a new departure for a First Lady. He also tells how she devised and developed the staff, procedures, and tactics that subsequent First Ladies have since employed in the public arena.\u003c\/p\u003e \u003cp\u003eThe book sheds light on the personal side of Mrs. Johnson's activism as well, telling how her appearances on behalf of environmental issues were often marred by antiwar protests and how she agonized with her husband over his decision not to run for reelection. It also reveals details of her life after LBJ's death, showing that the consistency with which she pursued her vision of the environment has added to her historical influence.\u003c\/p\u003e \u003cp\u003eToday Lady Bird's efforts are commemorated at such sites as a grove in Redwoods National Park and a park by the Potomac River that both bear her name. Equally important, she herself participated in the policymaking process in a more direct way than any previous First Lady had dared. All in all, Lady Bird Johnson set a high standard for future First Ladies to follow, while raising the environmental awareness of millions of Americans. For those reasons especially, her legacy will endure.\u003c\/p\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47397887279340,"sku":"9780700641796","price":105.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/12147733482437.jpg?v=1773730699"}],"url":"https:\/\/bookhero.co.nz\/collections\/series-modern-first-ladies.oembed","provider":"Book Hero","version":"1.0","type":"link"}