{"title":"Series: Advances in Digital Technology and Data-Driven Business Practices","description":null,"products":[{"product_id":"destination-data-9781836086031","title":"Destination Data","description":"\u003cp\u003eThe swift ascent of digital technologies has heralded a new era of transformation, particularly evident in the realms of travel and accommodation. \u003cem\u003eDestination Data: Charting the Course for Transformative Travel Experiences\u003c\/em\u003e is a pioneering anthology, meticulously curated from a myriad of global perspectives. In a world increasingly entwined with the digital landscape, this collaborative effort unfolds as an indispensable guide to the sweeping changes reshaping the industry.\u003c\/p\u003e\n\u003cp\u003eAt its core, this publication aims to serve as an essential compass in the dynamic intersection of technology with travel and accommodation. The chapters offer readers a comprehensive roadmap through the profound alterations spurred by the rapid ascent of digital technologies. More than a mere collection; it functions as a strategic guidepost, presenting insights, strategies, and diverse viewpoints from authors across the globe.\u003c\/p\u003e\n\u003cp\u003eDistinguished by its innovative research, this publication offers both pioneering insights and a holistic view of the transformative fusion of technology with the travel and accommodation sectors. Beyond conventional explorations, it delivers a fresh and thorough comprehension of the ongoing digital revolution.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAdvances in Digital Technology and Data-Driven Business Practices\u003c\/em\u003e examines the possibilities, challenges and ethics of a range of technologies applied in business, including: Metaverse, Marketing Automation, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Content Marketing, Analytics and Data Analysis, Augmented Reality (AR) and Virtual Reality (VR), Chatbots and Artificial Intelligence (AI). Adopting and adapting to these technologies is essential for staying competitive and effectively reaching target audiences.\u003c\/p\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47933952917740,"sku":"9781836086031","price":325.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781836086031-destination-data.jpg?v=1783887462"},{"product_id":"immersive-wellness-9781837081578","title":"Immersive Wellness","description":"\u003cp\u003eThe rapid rise of immersive wellness experiences has revolutionized the way individuals approach their physical, mental, and emotional well-being. From spa retreats to virtual reality meditations, these experiences offer unique opportunities to deeply enhance one's sense of self and connection to the world. As more people seek comprehensive wellness solutions, the demand for well-researched and practical guidance in this area has grown significantly.\u003c\/p\u003e\n\u003cp\u003eThe research explores integrational prospects of immersive wellness experiences across various domains, emphasizing the potential for transformative impact on physical, mental, and emotional well-being. It explores how immersive wellness can be incorporated into different sectors such as healthcare, hospitality, technology, and tourism. By examining principles of designing immersive spaces, integrating advanced technologies, and ensuring inclusivity and accessibility, the chapters provide a roadmap for professionals to create effective and engaging wellness experiences. Furthermore, it addresses ethical considerations and sustainable practices, ensuring that these immersive experiences contribute positively to both individuals and the environment. Through a blend of theoretical insights and practical guidance, the book aims to inspire innovative approaches and future trends in the field of immersive wellness.\u003c\/p\u003e\n\u003cp\u003eThe \u003cem\u003eAdvances in Digital Technology and Data-Driven Business Practices\u003c\/em\u003e series aims to shed light on the rapid developments, significance, benefits, and practical applications of evolving digital technologies and data-driven decision-making practices in businesses.\u003c\/p\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47934094278892,"sku":"9781837081578","price":336.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781837081578-immersive-wellness.jpg?v=1783894929"}],"url":"https:\/\/bookhero.co.nz\/collections\/series-advances-in-digital-technology-and-data-driven-business-practices.oembed","provider":"Book Hero","version":"1.0","type":"link"}