{"title":"Romain Brette","description":"\u003cp\u003eRomain Brette offers a fascinating exploration of neuroscience and theoretical science, bringing complex ideas into clear focus. His works, such as \u003cem\u003eThe Brain\u003c\/em\u003e and \u003cem\u003eIn Theory\u003c\/em\u003e, delve into the intricate workings of the mind and the scientific principles that underpin our understanding of nature.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect thoughtful, insightful writing that bridges the gap between rigorous scientific research and accessible discussion. These books invite curiosity and provide a deeper appreciation of the natural world through the lens of contemporary science.\u003c\/p\u003e","products":[{"product_id":"the-brain-in-theory-by-romain-brette-9780691281384","title":"The Brain, In Theory","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eWhy engineering and computational analogies are poorly suited to the study of biological cognition.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMainstream theories of the brain are often expressed through engineering concepts: computation, code, control, reverse-engineering, optimisation. These theories cast the living organism as a machine and the brain as a computer. The fact that cognition is a biological phenomenon seems merely anecdotal; biology is considered just 'implementation'. In \u003ci\u003eThe Brain, In Theory\u003c\/i\u003e, Romain Brette argues that the brain is not a 'biological computer' because living organisms are not engineered.\u003c\/p\u003e\n\n\u003cp\u003eEngineering is the use of knowledge to solve technical problems, to build an artifact with a plan. But, Brette reminds us, Darwin's insight is precisely that evolution is \u003ci\u003enot\u003c\/i\u003e a case of engineering. Unlike engineering, evolution has no predetermined goals, plans, or knowledge.\u003c\/p\u003e\n\n\u003cp\u003eBrette reviews the main theoretical frameworks for thinking about the brain, including computation, neural representations, information, and prediction, and finds them poorly suited to the study of biological cognition. He proposes understanding the brain as a self-organised, developing community of living entities rather than an optimised assembly of machine components. With this new perspective, Brette brings life back to the study of the brain and cognition.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47773149069548,"sku":"9780691281384","price":69.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780691281384-the-brain-in-theory.jpg?v=1782183328"}],"url":"https:\/\/bookhero.co.nz\/collections\/romain-brette.oembed","provider":"Book Hero","version":"1.0","type":"link"}