{"title":"Robert James McMurtrie","description":"\u003cp\u003e\u003cstrong\u003eRobert James McMurtrie\u003c\/strong\u003e offers profound insights into the nuanced relationship between movement and space within the cultural and artistic realms. His works expertly explore how physical motion communicates meaning, blending semiotic theory with practical observation to enrich understanding of human expression.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect thought-provoking analysis grounded in \u003cem\u003eArts \u0026amp; Culture\u003c\/em\u003e, where McMurtrie's writing illuminates the invisible language of gestures, choreography, and spatial interaction. His books appeal to those interested in the intersection of art, communication, and embodied experience.\u003c\/p\u003e","products":[{"product_id":"the-semiotics-of-movement-in-space-by-robert-james-mcmurtrie-9780367366346","title":"The Semiotics of Movement in Space","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eThe Semiotics of Movement in Space\u003c\/em\u003e explores how people move through buildings and interact with objects in space. Focusing on visitors to the Museum of Contemporary Art in Sydney, McMurtrie analyses and interprets movement and space relations to highlight new developments and applications of spatial semiotics. He proposes that people’s movement options have the potential to transform the meaning of a particular space.\u003c\/p\u003e\n\n\u003cp\u003eMcMurtrie illustrates people’s interaction with microcamera footage of movement through the museum from a first-person perspective, thereby providing an alternative, complementary view on how buildings are actually used. The book offers effective tools for practitioners to analyse people’s actual and potential movement patterns to rethink spatial design options from a semiotic perspective.\u003c\/p\u003e\n\n\u003cp\u003eThe applicability of the semiotic principles developed in this book is demonstrated by examining movement options in a restaurant and a café, with the hope that the principles can be developed and applied to other sites of displays such as shopping centres and transportation hubs.\u003c\/p\u003e\n\n\u003cp\u003eThis book should appeal to scholars of visual communication, semiotics, multimodal discourse analysis, and visitor studies.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47608169431276,"sku":"9780367366346","price":106.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780367366346-the-semiotics-of-movement-in-space.jpg?v=1778187157"}],"url":"https:\/\/bookhero.co.nz\/collections\/robert-james-mcmurtrie.oembed","provider":"Book Hero","version":"1.0","type":"link"}