{"title":"Philip B. Meggs","description":"\u003cp\u003e\u003cstrong\u003ePhilip B. Meggs\u003c\/strong\u003e offers insightful explorations into the history and evolution of graphic design. His works provide a detailed look at the artistic movements, technological advances, and cultural shifts that have shaped contemporary visual communication.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect richly illustrated texts that blend academic rigour with accessible language, making complex design concepts engaging for both students and enthusiasts within \u003cem\u003eArts \u0026amp; Culture\u003c\/em\u003e. His books serve as essential guides to understanding the language and impact of graphic design throughout history.\u003c\/p\u003e","products":[{"product_id":"meggs-history-of-graphic-design-by-philip-b-meggs-9781118772058","title":"Meggs' History of Graphic Design","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cb\u003eThe bestselling graphic design reference, updated for the digital age.\u003c\/b\u003e\n\n\u003cp\u003e\u003ci\u003eMeggs' History of Graphic Design\u003c\/i\u003e is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design.\u003c\/p\u003e\n\n\u003cp\u003eMeggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eThe latest key developments in web, multimedia, and interactive design\u003c\/li\u003e\n  \u003cli\u003eExpanded coverage of design in Asia and the Middle East\u003c\/li\u003e\n  \u003cli\u003eEmerging design trends and technologies\u003c\/li\u003e\n  \u003cli\u003eTimelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design\u003c\/li\u003e\n  \u003cli\u003eExtensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eYou can't master a field without knowing the history. \u003ci\u003eMeggs' History of Graphic Design\u003c\/i\u003e presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46796431393004,"sku":"9781118772058","price":197.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/8667643482586.jpg?v=1757095896"},{"product_id":"meggs-history-of-graphic-design-by-alston-w-purvis-9781119743293","title":"Meggs' History of Graphic Design","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe bestselling graphic design reference, restructured by themes to represent motivations for visual communication over time.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eGraphic designers must have a thorough understanding of the field’s rich history in order to inspire and inform their work. \u003cem\u003eMeggs’ History of Graphic Design\u003c\/em\u003e is the industry’s original reference, serving as an essential resource for a generation of professionals, scholars, and students. With over 1,400 high-quality images throughout, this visually stunning text guides you through artistic innovators, breakthrough tools and technologies, and significant artefacts that have pushed the boundaries of graphic design throughout its history. The initial publication of this book was heralded as a landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design.\u003c\/p\u003e\n\n\u003cp\u003eThis new edition foregrounds cultural and social context and elevates diverse voices that are pivotal contributors to the history of graphic design. This seventh edition also covers:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eArtefacts, methods, designers, and events from pre-history to the twenty-first century.\u003c\/li\u003e\n  \u003cli\u003eTechnological advancements in media and design, from the earliest technologies to recent developments.\u003c\/li\u003e\n  \u003cli\u003eA timeline for studying graphic history from multiple viewpoints and culturally diverse approaches.\u003c\/li\u003e\n  \u003cli\u003eUpdated ancillary materials, including an instructor’s manual with discussion questions and a guide for transitioning from the previous edition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eYou can’t master a field without knowing its history. \u003cem\u003eMeggs’ History of Graphic Design\u003c\/em\u003e presents a diverse, visually spectacular history of graphic design for students and professionals. The updates to this edition solidify its continuing legacy as a must-have in any contemporary graphic design library.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47383912251628,"sku":"9781119743293","price":199.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/18379993482586.jpg?v=1773388318"}],"url":"https:\/\/bookhero.co.nz\/collections\/philip-b-meggs.oembed","provider":"Book Hero","version":"1.0","type":"link"}