{"title":"Neil Cobb","description":"\u003cp\u003eWelcome to the Neil Cobb collection, where business acumen meets the art of persuasive writing. If you're looking to enhance your skills in crafting effective business bids and proposals, you're in the right place. Neil Cobb is a recognised authority in the field of business and entrepreneurship, offering invaluable insights that can transform your approach to professional communication.\u003c\/p\u003e\n\n\u003cp\u003eOne of the standout titles in this collection is \u003cem\u003eWriting Business Bids and Proposals For Dummies\u003c\/em\u003e. This book is an essential guide for anyone involved in the world of business development, whether you're a beginner or looking to refine your existing skills. Neil Cobb breaks down complex concepts into accessible and practical advice, ensuring you can apply these techniques in real-world scenarios.\u003c\/p\u003e\n\n\u003cp\u003eThe books in the Neil Cobb collection are perfect for entrepreneurs, business professionals, or anyone keen on mastering the strategies behind successful business proposals. With a conversational tone and practical examples, these resources will empower you to win more business deals and propel your career forward.\u003c\/p\u003e\n\n\u003cp\u003eExplore Neil Cobb’s expertly crafted works and take your business communication skills to the next level today!\u003c\/p\u003e","products":[{"product_id":"writing-business-bids-and-proposals-for-dummies-by-charlie-divine-9781119174325","title":"Writing Business Bids and Proposals For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eAcquire the necessary skills to win business through proposals, bids, tenders, and presentations—this hands-on guide is your partner for success.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eYou have in your hands the collected knowledge and skills of the professional proposal writer. Proposal writing is a profession—a growing and increasingly important one and an essential part of a broader group of business development professionals who plan and execute strategies for businesses who want to obtain new customers. Proposal writers have a professional organization—the Association of Proposal Management Professionals (APMP)—and their best practices are the foundation for this book.\u003c\/p\u003e\n\n\u003cp\u003eProposal writing is a skill you can learn, practice, and master; you can even go through a professional certification process to prove your mastery. \u003cem\u003eWriting Business Bids \u0026amp; Proposals For Dummies\u003c\/em\u003e is your no-nonsense guide to finding out what professional proposal writers know and for applying it to your own business.\u003c\/p\u003e\n\n\u003cp\u003eIf you're a small- to medium-size business owner, a first-time proposal writer in a medium-size company, or a sales representative, you know that a written proposal (printed or electronic) is still a common, personal, and effective way to win business. Written in plain English, \u003cem\u003eWriting Business Bids \u0026amp; Proposals For Dummies\u003c\/em\u003e will help you to:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eKnow the difference between reactive proposals (the RFP or request for proposal) and proactive proposals\u003c\/li\u003e\n  \u003cli\u003eFocus on the customer by going beyond their requirements to address their true needs\u003c\/li\u003e\n  \u003cli\u003eKnow your competition through research and analysis\u003c\/li\u003e\n  \u003cli\u003eWrite persuasively to develop a winning business proposal\u003c\/li\u003e\n  \u003cli\u003ePlan and use a repeatable proposal process\u003c\/li\u003e\n  \u003cli\u003eIncorporate a lessons learned aspect to your proposal process\u003c\/li\u003e\n  \u003cli\u003eUse tools and templates to accelerate your proposals\u003c\/li\u003e\n  \u003cli\u003eMotivate and lead your proposal team to ensure they're on the same page\u003c\/li\u003e\n  \u003cli\u003eUse graphics to enhance your proposals\u003c\/li\u003e\n  \u003cli\u003eLearn ways to automate your proposal development process\u003c\/li\u003e\n  \u003cli\u003eAnd a whole lot more\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAdditionally, you'll gain access to ten templates for building a proposal, find out ten common misconceptions about bids and proposals, and add a compiled list of online resources to your toolset. Grab a copy of \u003cem\u003eWriting Business Bids \u0026amp; Proposals For Dummies\u003c\/em\u003e to start sharpening your proposal writing skillset.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46855495155948,"sku":"9781119174325","price":47.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/b24137e1017bde243353d4c7efe59401.jpg?v=1759277364"}],"url":"https:\/\/bookhero.co.nz\/collections\/neil-cobb.oembed","provider":"Book Hero","version":"1.0","type":"link"}