{"title":"Linzi Boyd","description":"\u003cp\u003eWelcome to our curated collection of books by \u003cem\u003eLinzi Boyd\u003c\/em\u003e, a celebrated author in the field of \u003cstrong\u003eBusiness \u0026amp; Entrepreneurship\u003c\/strong\u003e. Known for her hands-on approach, Linzi is a serial entrepreneur and renowned speaker who has been instrumental in shaping brand strategies for business leaders worldwide.\u003c\/p\u003e\n\n\u003cp\u003eLinzi Boyd's standout work, \u003cem\u003eBrand Famous\u003c\/em\u003e, offers insightful strategies to build and elevate your brand's profile in a competitive marketplace. Whether you're a novice entrepreneur or a seasoned business professional, her books provide practical guidance and innovative techniques to help you grow your business successfully.\u003c\/p\u003e\n\n\u003cp\u003eDelve into Linzi Boyd's collection to discover her expert advice on brand development and personal business growth. Let her knowledge lead you to make informed decisions and distinguish your brand in today's ever-evolving business landscape.\u003c\/p\u003e","products":[{"product_id":"brand-famous-by-linzi-boyd-9780857084903","title":"Brand Famous","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\"This is a brand book like no other, and I heartily recommend it. Enjoy\"\u003cbr\u003e\u003cstrong\u003e—Dylan Jones, Editor-In-Chief, GQ\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eMake your business a household name\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eDon't let your business fade into the background. It's time to \u003cstrong\u003eSTAND OUT\u003c\/strong\u003e and get seen! There are so many brands out there – in all sectors – you need yours to shine above the competition. It's time to take your brand to the next level. And that's what \u003ci\u003eBrand Famous\u003c\/i\u003e helps you do. Whether you want to \u003cstrong\u003eBUILD\u003c\/strong\u003e, \u003cstrong\u003eRENOVATE\u003c\/strong\u003e or just \u003cstrong\u003eREFRESH\u003c\/strong\u003e your brand, \u003ci\u003eBrand Famous\u003c\/i\u003e is your guide.\u003c\/p\u003e\n\n\u003cp\u003eWritten by Linzi Boyd, a savvy entrepreneurial brand guru whose glamorous communications agency has helped elevate some of the country's most famous high-street, consumer brands, this book outlines a winning formula for success, from idea to execution, along with hidden branding secrets, practical tips, and real-life examples. Linzi maps out five stages to work through from discovering the true essence of your brand to nailing that all-important recognition. You can use the same exact tools and processes that Linzi uses with some of the country's most famous brands.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eDiscover what tactics will \u003ci\u003eactually\u003c\/i\u003e make your business or product a desirable, recognisable brand\u003c\/li\u003e\n    \u003cli\u003eLearn how to maximise 'new school' brand building approaches for today's consumer world\u003c\/li\u003e\n    \u003cli\u003eGain insights on common mistakes to avoid when building your brand\u003c\/li\u003e\n    \u003cli\u003eRead about some of Linzi’s recent campaigns from recognised household brand names\u003c\/li\u003e\n    \u003cli\u003eBe guided through the five-step process required to achieve stand out status\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e\"An easy-peasy step-by-step guide to achieving what all businesses need - reputation, desirability, accessibility and, of course, love\"\u003cbr\u003e\u003cstrong\u003e—Tiffanie Darke, Editor, Style, \u003ci\u003eThe Sunday Times\u003c\/i\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\"Essential reading for anyone wanting to grasp the fundamentals of driving brand exposure and fame\"\u003cbr\u003e\u003cstrong\u003e—Simon Jobson, Global Marketing Director, Dr. Martens\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46854137839852,"sku":"9780857084903","price":35.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/3774563482493.jpg?v=1759234927"}],"url":"https:\/\/bookhero.co.nz\/collections\/linzi-boyd.oembed","provider":"Book Hero","version":"1.0","type":"link"}