{"title":"Latané Conant","description":"\u003cp\u003eWelcome to our collection of works by Latané Conant, a visionary in the realm of business and entrepreneurship. Known for her insightful exploration into modern marketing strategies, Latané offers a fresh perspective on how businesses can thrive in today's ever-evolving landscape.\u003c\/p\u003e\n\n\u003cp\u003eFeaturing must-reads like \u003cem\u003eNo Forms. No Spam. No Cold Calls.\u003c\/em\u003e, her literature challenges conventional thinking and introduces innovative techniques for engaging with customers authentically. Whether you're an entrepreneur looking to overhaul your marketing strategies or a business enthusiast eager to stay ahead of the curve, Latané Conant's thought-provoking books provide valuable insights.\u003c\/p\u003e\n\n\u003cp\u003eExplore Latané's works to discover actionable strategies that replace outdated practices with more effective, customer-centric approaches. Each book promises to equip you with the knowledge and tools needed to enhance your business's success. Dive into Latané Conant's collection today and transform your understanding of modern-day marketing.\u003c\/p\u003e","products":[{"product_id":"no-forms-no-spam-no-cold-calls-by-latane-conant-9781119982876","title":"No Forms. No Spam. No Cold Calls.","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eUnlock the full potential of modern marketing and sales\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIn the newly revised and updated edition of \u003ci\u003eNo Forms. No Spam. No Cold Calls: The Next Generation of Account-Based Sales and Marketing\u003c\/i\u003e, celebrated speaker, writer, and Chief Market Officer of 6sense, Latané Conant, delivers an eye-opening and engaging guide for salespeople and marketers to use technology to identify prospects and put them at the centre of everything they do.\u003c\/p\u003e\n\n\u003cp\u003eYou’ll learn how to prioritise which accounts to work, engage the entire buying team, uncover hidden intent signals, and measure real success. You’ll also discover:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eStrategies for building a tech-stack that prioritises your customers\u003c\/li\u003e\n  \u003cli\u003eWays for chief marketing officers to stop playing defence and go on offence\u003c\/li\u003e\n  \u003cli\u003eInsights for the modern sales leader, including how to set sellers up to win, design successful territories, and hire and retain top sellers\u003c\/li\u003e\n  \u003cli\u003eHow the modern era of marketing and sales is different from what it used to be and how to capitalise on your new capabilities\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eA can’t-miss handbook for marketers, salespeople, and team leads, \u003ci\u003eNo Forms. No Spam. No Cold Calls.\u003c\/i\u003e is an original and thought-provoking journey through the techniques and strategies made possible by modern revenue technologies.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46854709444844,"sku":"9781119982876","price":64.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781119982876.jpg?v=1759252698"}],"url":"https:\/\/bookhero.co.nz\/collections\/latane-conant.oembed","provider":"Book Hero","version":"1.0","type":"link"}