{"title":"Lara Penin","description":"\u003cp\u003e\u003cstrong\u003eLara Penin\u003c\/strong\u003e offers insightful explorations into the field of \u003cem\u003eservice design\u003c\/em\u003e, blending theory with practical applications. Her work encourages readers to rethink the ways in which services are created and experienced, making complex concepts accessible without sacrificing depth.\u003c\/p\u003e\n\n\u003cp\u003eIdeal for those interested in \u003cem\u003earts and culture\u003c\/em\u003e, Penin's books provide a thoughtful perspective on design thinking and its impact on social and cultural environments. Her writing invites a deeper understanding of how design shapes everyday life.\u003c\/p\u003e","products":[{"product_id":"an-introduction-to-service-design-by-lara-penin-9781472572585","title":"An Introduction to Service Design","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eA comprehensive introduction to designing services according to the needs of the customer or participants, this book addresses a new and emerging field of design and the disciplines that feed and result from it.\u003c\/p\u003e\n\n\u003cp\u003eDespite its intrinsic multidisciplinarity, service design is a new specialisation of design in its own right. Responding to the challenges and providing holistic, creative, and innovative solutions to increasingly complex contemporary societies, service design now represents an integrative and advanced culture of design. All over the world, new design studios are defining their practice as service design, while long-established design and innovation consultancies are increasingly embracing service design as a key capacity within their offering.\u003c\/p\u003e\n\n\u003cp\u003eDivided into two parts to allow for specific reader requirements, \u003cem\u003eAn Introduction to Service Design\u003c\/em\u003e starts by focusing on main service design concepts and critical aspects. Part II offers a methodological overview and practical tools for the service design learner, and highlights fundamental capacities the service design student must master. Combined with a number of interviews and case studies from leading service designers, this is a comprehensive, informative exploration of this exciting new area of design.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47429802590444,"sku":"9781472572585","price":82.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781472572585.jpg?v=1774559893"}],"url":"https:\/\/bookhero.co.nz\/collections\/lara-penin.oembed","provider":"Book Hero","version":"1.0","type":"link"}