{"title":"Ingeborg Bloem","description":"\u003cp\u003eIngeborg Bloem’s works delve into the intersections of art, culture, and social activism, offering readers thoughtful explorations of how visual expression shapes public discourse. Her writing often investigates the symbolic power of protest and the role of branding in contemporary movements.\u003c\/p\u003e\n\n\u003cp\u003eWith a keen eye for detail and cultural analysis, Bloem’s books provide insightful reflections on the ways art communicates political and social ideals. These titles are ideal for readers interested in the dynamic relationship between creative expression and cultural change.\u003c\/p\u003e","products":[{"product_id":"branded-protest-by-ingeborg-bloem-9789063695415","title":"Branded Protest","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eMany of the most successful and recognizable protest movements in the world make use of branding techniques, even when they simultaneously reject the general concepts of branding. \u003cem\u003eBranded Protest\u003c\/em\u003e dives into this antithesis. It researches the power of branding and the influence it has on current protest movements and gives iconic examples of unique branding efforts that support protests.\u003c\/p\u003e\n\n\u003cp\u003eWe are all exposed to branding: from a torn sheet of cardboard scrawled with handwriting to slick corporate advertising campaigns. Here, we take up the term branding to assess the visualization of iconic protest movements, and to identify the unique tools used to attract the general public and activate people to join in.\u003c\/p\u003e\n\n\u003cp\u003eBranding has become a means to unify a movement and to give protest a visual identity. For \u003cem\u003eBranded Protest\u003c\/em\u003e we spoke with organizers of protest movements around the world, to identify the particular techniques that help movements deliver a unique and clear message.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47595860885740,"sku":"9789063695415","price":70.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/96fc8a58975cb1791f2fb1cb9cebea44.jpg?v=1777933375"}],"url":"https:\/\/bookhero.co.nz\/collections\/ingeborg-bloem.oembed","provider":"Book Hero","version":"1.0","type":"link"}