{"title":"Ian Pickering","description":"\u003cp\u003eIan Pickering specialises in educational texts that explore the craft and discipline of journalism. His works provide practical guidance and insights for those interested in writing for news media, blending clear instruction with an understanding of the industry's demands.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect a focus on developing effective communication skills tailored to news reporting, with an emphasis on accuracy, clarity, and engaging storytelling. Ian Pickering's books serve as valuable resources for students and professionals alike, seeking to refine their approach to media writing.\u003c\/p\u003e","products":[{"product_id":"writing-for-news-media-by-ian-pickering-9781138655843","title":"Writing for News Media","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eWriting for News Media\u003c\/em\u003e is a down-to-earth guide on how to write news stories for online, print and broadcast audiences. It celebrates the craft of storytelling, arguing for its continued importance in a modern newsroom.\u003c\/p\u003e\n\n\u003cp\u003eWith dynamism and humour, Ian Pickering, a journalist with 30 years’ experience, offers readers practical advice on being a news journalist, with step-by-step guidance on creating a great story and writing the perfect news copy.\u003c\/p\u003e\n\n\u003cp\u003eChapters include:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eExtracts from published news articles to help illustrate the dos and don’ts of storytelling;\u003c\/li\u003e\n  \u003cli\u003eThe ten golden rules for structuring and putting together a successful news article, including ‘Nail the intro’, ‘Let it flow’ and ‘Keep it simple’;\u003c\/li\u003e\n  \u003cli\u003eInstruction on writing stories for different specialist subjects, including politics, court cases, economics, funnies and celebrity;\u003c\/li\u003e\n  \u003cli\u003eHelp for readers on how to write for broadcast news;\u003c\/li\u003e\n  \u003cli\u003eTips on how to write headlines, how to use pictures, how to make the most of quotations and how to avoid common style and grammar mistakes;\u003c\/li\u003e\n  \u003cli\u003eGlossaries covering a range of different aspects of news journalism, including types of news story, online and data journalism, typesetting and broadcasting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThis is an instructive and insightful manual which champions brilliant storytelling and writing with flair. It introduces a set of key creative and analytical techniques that will help students of journalism and young professionals hone and refine their story-writing skills.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":47608400511212,"sku":"9781138655843","price":341.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781138655843-writing-for-news-media.jpg?v=1778198479"}],"url":"https:\/\/bookhero.co.nz\/collections\/ian-pickering.oembed","provider":"Book Hero","version":"1.0","type":"link"}