{"title":"Iain E. Richardson","description":"\u003cp\u003e\u003cstrong\u003eIain E. Richardson\u003c\/strong\u003e specialises in practical and accessible guides within \u003cem\u003eEngineering \u0026amp; Technology\u003c\/em\u003e. His works, such as \u003cem\u003eCoding Video\u003c\/em\u003e, explore the intersection of programming and multimedia, offering clear insights for both beginners and experienced readers seeking to enhance technical skills.\u003c\/p\u003e\n\n\u003cp\u003eWith a focus on clarity and application, Richardson’s books help demystify complex concepts, making them approachable and useful for tech enthusiasts and professionals alike. Expect thorough explanations that blend theory with hands-on techniques to support learning and creativity in digital engineering fields.\u003c\/p\u003e","products":[{"product_id":"coding-video-by-iain-e-richardson-9781118711781","title":"Coding Video","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cb\u003eA fully up-to-date guide to transformative consumer technologies\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eVideo compression – or video coding – has been at the centre of a revolution in the way video is produced, delivered, and consumed. It has made the switch from analogue to digital video possible and has enabled fundamental shifts in the way we now watch video. New video compression standards, together with adaptive streaming protocols, are used to deliver high-quality video to homes and workplaces around the world.\u003c\/p\u003e\n\n\u003cp\u003e\u003ci\u003eCoding Video\u003c\/i\u003e provides a practical and comprehensive guide to the new landscape of video coding and video streaming. This book explains the core technologies with a wealth of practical examples and illustrations, covers key standards such as H.265\/HEVC and includes an introduction to the new H.266\/VVC standard. \u003ci\u003eCoding Video\u003c\/i\u003e will appeal to engineers, application developers, product designers and digital video professionals, as well as to graduate students and researchers in Engineering, Computer Science and related subjects.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47455536021740,"sku":"9781118711781","price":195.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/81s-CL_W6EL._SL1500.jpg?v=1774780389"}],"url":"https:\/\/bookhero.co.nz\/collections\/iain-e-richardson.oembed","provider":"Book Hero","version":"1.0","type":"link"}