{"title":"Erez Yoeli","description":"\u003cp\u003e\u003cstrong\u003eErez Yoeli\u003c\/strong\u003e offers insightful explorations into human behaviour and strategic thinking, inviting readers to uncover the subtle games that shape everyday interactions. His work blends rigorous research with accessible analysis, making complex social dynamics understandable and engaging.\u003c\/p\u003e\n\n\u003cp\u003ePerfect for those interested in \u003cem\u003epsychology, decision-making\u003c\/em\u003e, and \u003cem\u003ebehavioural science\u003c\/em\u003e, Yoeli's books reveal the unseen influences behind our choices and relationships. Readers will find thoughtful reflections that challenge assumptions and encourage deeper awareness of social strategies.\u003c\/p\u003e","products":[{"product_id":"hidden-games-by-erez-yoeli-9781529376845","title":"Hidden Games","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003e'Packed with fresh and clear insights that will change the way you think about the world' Uri Gneezy\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'One of those books that you pick up and then can't put down' Steve Stewart-Williams\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003e'This is a book I will come back to again and again' Nichola Raihani\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHow game theory - the ultimate theory of rationality - explains irrational behaviour.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eHidden Games\u003c\/em\u003e, MIT economists Moshe Hoffman and Erez Yoeli find a surprising middle ground between the hyperrationality of classical economics and the hyper-irrationality of behavioural economics. They call it hidden games. Reviving game theory, Hoffman and Yoeli use it to explain our most puzzling behaviour, from the mechanics of Stockholm syndrome and internalised misogyny to why we help strangers and have a sense of fairness.\u003c\/p\u003e\n\n\u003cp\u003eFun and powerfully insightful, \u003cem\u003eHidden Games\u003c\/em\u003e is an eye-opening argument for using game theory to explain all the irrational things we think, feel, and do, and will change how you think forever.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47424253526252,"sku":"9781529376845","price":27.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781529376845.jpg?v=1774768771"}],"url":"https:\/\/bookhero.co.nz\/collections\/erez-yoeli.oembed","provider":"Book Hero","version":"1.0","type":"link"}