{"title":"Dianne Finch-Claydon","description":"\u003cp\u003eDianne Finch-Claydon offers insightful guides that blend education with practical application, particularly in the realm of data communication. Her works focus on making complex information accessible and engaging through effective data visualisation techniques.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect clear, well-structured content that supports professionals and communicators in enhancing their skills. With an emphasis on clarity and usability, her books serve as valuable resources in both educational and reference contexts.\u003c\/p\u003e","products":[{"product_id":"big-data-in-small-slices-data-visualization-for-communicators-by-dianne-finch-claydon-9781138910904","title":"Big Data in Small Slices: Data Visualization for Communicators","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThis book offers an engaging and accessible introduction to data visualization for communicators, covering everything from data collection and analysis to the creation of effective data visuals.\u003c\/p\u003e\n\n\u003cp\u003eStraying from the typical \"how to visualize data\" genre often written for technical audiences, \u003cem\u003eBig Data in Small Slices\u003c\/em\u003e offers those new to data gathering and visualization the opportunity to better understand data itself. Using the concept of the \"data backstory,\" each chapter features discussions with experts, from marine scientists to pediatricians and city government officials, who produce datasets in their daily work. The reader is guided through the process of designing effective visualizations based on their data, delving into how datasets are produced and vetted, and how to assess their weaknesses and strengths, ultimately offering readers the knowledge needed to produce their own effective data visuals.\u003c\/p\u003e\n\n\u003cp\u003eThis book is an invaluable resource for anyone interested in data visualization and storytelling, from journalism and communications students to public relations professionals.\u003c\/p\u003e\n\n\u003cp\u003eA detailed accompanying website features additional material for readers, including links to all the original datasets used in the text, at \u003ca href=\"http:\/\/www.bigdatainsmallslices.com\"\u003ewww.bigdatainsmallslices.com\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Taylor \u0026 Francis","offers":[{"title":"Default Title","offer_id":47605139112172,"sku":"9781138910904","price":93.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781138910904-big-data-in-small-slices-data-visualization-for-communicators.jpg?v=1778124249"}],"url":"https:\/\/bookhero.co.nz\/collections\/dianne-finch-claydon.oembed","provider":"Book Hero","version":"1.0","type":"link"}