{"title":"David S. Ludwig","description":"\u003cp\u003eDavid S. Ludwig’s books offer insightful perspectives on nutrition and health, challenging conventional wisdom about dieting and weight management. His approach focuses on understanding the biological drivers of hunger and metabolism, providing practical guidance for sustainable well-being.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect carefully researched, accessible works that blend science and lifestyle advice, encouraging a balanced relationship with food and a deeper awareness of how diet influences overall health. His writing is valuable for anyone seeking to improve their wellness through informed dietary choices.\u003c\/p\u003e","products":[{"product_id":"always-hungry-by-david-s-ludwig-9781409173595","title":"Always Hungry?","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eAlways Hungry?\u003c\/em\u003e will be both a relief and a revelation to many who struggle with weight. We're not getting fat because we're overeating; we're overeating because we're getting fat. In other words, what makes us constantly hungry, overweight, and undernourished is not a lack of will power, but a biological reaction to our present-day diet and lifestyle.\u003c\/p\u003e\n\n\u003cp\u003eOur fat cells are hoarding the nutrients from the food we eat instead of releasing them into the bloodstream to be used, triggering a starvation response that sets us up for failure: if we eat more, we'll gain weight; if we eat less, we'll slow our metabolism down and (again) gain weight. Help!\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eAlways Hungry?\u003c\/em\u003e shows us how to break out of this cycle that is keeping us overweight. It helps us to:\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003ere-programme our fat cells\u003c\/li\u003e\n  \u003cli\u003etame hunger\u003c\/li\u003e\n  \u003cli\u003eboost our metabolism\u003c\/li\u003e\n  \u003cli\u003elose weight\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIn a clear, compassionate, and authoritative voice, Dr Ludwig debunks the calorie myth that losing weight is simply a matter of eating less. He explains the science and the research behind our epidemic of overweightness and presents a detailed, highly structured plan to help us conquer the cravings.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47595666505964,"sku":"9781409173595","price":29.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781409173595-always-hungry.jpg?v=1777899871"}],"url":"https:\/\/bookhero.co.nz\/collections\/david-s-ludwig.oembed","provider":"Book Hero","version":"1.0","type":"link"}