{"title":"Dave Hunter","description":"\u003cp\u003e\u003cstrong\u003eDave Hunter\u003c\/strong\u003e offers an insightful exploration into the world of guitars and amplifiers, blending technical expertise with a passion for musical craftsmanship. His works delve into iconic instruments such as the Fender Stratocaster and Telecaster, tracing their history and cultural impact through detailed narratives and stunning visuals.\u003c\/p\u003e\n\n\u003cp\u003eReaders interested in the intricacies of guitar tone and equipment will appreciate Hunter’s guides on amps, effects pedals, and the British amp scene. His writing is a valuable resource for musicians and enthusiasts keen to deepen their understanding of the tools that shape sound in contemporary music.\u003c\/p\u003e","products":[{"product_id":"guitar-amps-effects-for-dummies-by-dave-hunter-9781118899991","title":"Guitar Amps \u0026 Effects For Dummies","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cb\u003eLearn the secrets to achieving your ultimate sound\u003c\/b\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhether amateur or pro, guitarists live for the ultimate sound. \u003ci\u003eGuitar Amps \u0026amp; Effects For Dummies\u003c\/i\u003e provides the information and instruction you need to discover that sound and make it your own! Written in the characteristically easy-to-read \u003ci\u003eDummies\u003c\/i\u003e style, this book is ideal for beginners and experienced musicians alike, and can help all players expand their skill set with effects. Guitarists tend to be gearheads when it comes to sound, and this book provides guidance on topics ranging from the guitar itself to amps, pedals, and other sound technology.\u003c\/p\u003e\n\n\u003cp\u003eAmps and effects are the unsung heroes of guitar music. While most people recognize the more psychedelic effects, many don't realise that effects are often responsible for the unique quality of tone that can become a musician's trademark. Certain effects work on the volume or signal level, others work on the environment, and still others work on the bass and treble content. \u003ci\u003eGuitar Amps \u0026amp; Effects For Dummies\u003c\/i\u003e covers them all, and shows how effects can not only add something extra, but also \"fix\" problematic areas. Topics include:\u003c\/p\u003e\n\n\u003cul\u003e\n\u003cli\u003eGain-based effects, like distortion, compression, volume pedals, and gates\u003c\/li\u003e\n\u003cli\u003eTone-based effects, including graphic and parametric EQ, and the wah-wah pedal\u003c\/li\u003e\n\u003cli\u003eModulation effects, like the flanger, phase shifter, and tremolo\u003c\/li\u003e\n\u003cli\u003eAmbience effects, including reverb and delay\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eThe journey to incredible guitar music never ends. No matter how experienced you are with a guitar, there is always room for improvement to your tone and sound. Whether you're looking for the sound of angels or thunder, \u003ci\u003eGuitar Amps \u0026amp; Effects For Dummies\u003c\/i\u003e will help you achieve the music you hear in your dreams.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46867467043052,"sku":"9781118899991","price":56.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9946973482586.jpg?v=1759708322"},{"product_id":"fender-telecaster-by-dave-hunter-9780760389317","title":"Fender Telecaster","description":"Authoritatively written and lavishly illustrated, Fender Telecaster 75 Years is the officially licensed anniversary celebration of this legendary guitar.\u003cbr\u003e\u003cbr\u003eEmbraced for its simplicity and adaptability, the Fender® Telecaster® guitar is a musical icon around the world and across musical genres, its distinctive design as beloved today as it was when Leo Fender introduced the guitar to the world in 1951.\u003cbr\u003e\u003cbr\u003eIn Fender Telecaster 75 Years, guitar historian Dave Hunter traces Telecaster® guitars across seven-plus decades, beginning with Leo Fender's breakthrough design in his modest Fullerton, California, workshop. From there, Hunter explores:\u003cbr\u003e\u003cbr\u003eThe new Telecaster design in the context of the contemporary guitar market and the needs of musicians of the day.The Telecaster's solidbody two-pickup configuration, bolt-on neck, and carefully considered body shape, as well as the players who played a part in the guitar's early evolution.Design improvements undertaken throughout the Telecaster's first decades, such as the introduction of a rosewood fingerboard and Custom Color options.CBS's 1965 acquisition of Fender and its effects on company culture and the Telecaster, as well as the 1985 acquisition of Fender spearheaded by a group of employees.Fender's forward-thinking combination of vintage specs and materials with modern features in Telecaster guitars that offer classic styling and current conveniences.\u003cbr\u003eAlong the way, Hunter contextualizes the evolving Telecaster within the contemporary guitar industry and shows the relationships that admired players throughout the decades have enjoyed with this guitar, including Muddy Waters, Keith Richards, Jeff Beck, Jimmy Page, George Harrison, Bruce Springsteen, and Joe Strummer-to name a few!\u003cbr\u003e \u003cbr\u003eIllustrated throughout with rare images from the Fender archives, Fender Telecaster 75 Years treats readers to rare behind-the-scenes views of the shop floor throughout the years, studio imagery of the guitars, rare period advertising and brochures, and performance photography of Fender players.\u003cbr\u003e\u003cbr\u003eOften imitated but never duplicated, the Fender Telecaster remains a triumph of imagination and design more than seven decades on. This is the official and definitive illustrated story of this guitar-and a must-have for every guitar enthusiast.","brand":"Allen \u0026 Unwin Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47288449171692,"sku":"9780760389317","price":95.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/19821353482458.jpg?v=1770553968"},{"product_id":"fender-by-dave-hunter-9780760387306","title":"Fender","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eGorgeously illustrated and authoritatively written, \u003cem\u003eFender\u003c\/em\u003e is the officially licensed celebration of the legendary brand's iconic guitars, amps, and basses.\u003c\/p\u003e\n\n\u003cp\u003eOriginating in Leo Fender's modest radio and amplifier repair shop in Fullerton, California, Fender Musical Instrument Corporation went on to become the world's preeminent name in musical instruments. Today, Fender guitars and amplifiers are icons in popular culture, their shapes and sounds instantly recognizable even to those with only a casual interest in music.\u003c\/p\u003e\n\n\u003cp\u003eFrom Fender's first instrument—a 1946 lap steel guitar—to Leo Fender's groundbreaking early six-string guitar designs like the Esquire that set the standard for the electric guitar explosion to follow, \u003cem\u003eFender: The Official Illustrated History\u003c\/em\u003e traces the company's entire history to the present. All the innovations and landmark models are here, as well as legendary players who became synonymous with Fender instruments across musical genres.\u003c\/p\u003e\n\n\u003cp\u003eAmong the instruments author Dave Hunter examines:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eThe instantly recognizable Telecaster® and Stratocaster®\u003c\/li\u003e\n  \u003cli\u003eFender's legendary offset guitars like the Mustang®, Jazzmaster®, and Jaguar®\u003c\/li\u003e\n  \u003cli\u003eLesser-known models such as the Marauder, Coronado, and Bronco™\u003c\/li\u003e\n  \u003cli\u003eThe Jazz Bass® and Precision Bass®\u003c\/li\u003e\n  \u003cli\u003eFender's acoustic guitars and workhorse amplifiers like the Bassman®, Twin Reverb®, and Princeton®\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eAlong the way, you'll get in-depth scoops on the relationships dozens of players have enjoyed with Fender:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eRock 'n' roll pioneers like Hank Marvin and James Burton\u003c\/li\u003e\n  \u003cli\u003eClassic-rock icons like Jimi Hendrix and Eric Clapton\u003c\/li\u003e\n  \u003cli\u003eBlues legends Bonnie Raitt, Stevie Ray Vaughan, and Buddy Guy\u003c\/li\u003e\n  \u003cli\u003eAlt-rock figureheads like J Mascis, Johnny Marr, and Kurt Cobain\u003c\/li\u003e\n  \u003cli\u003eMore recent guitar heroes like Courtney Barnett, beabadoobee, and H.E.R.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003e...the list goes on. In addition, Hunter explores the work of the award-winning Fender Custom Shop and the guitars produced there.\u003c\/p\u003e\n\n\u003cp\u003eIllustrated throughout with rare images from company archives, \u003cem\u003eFender: The Official Illustrated History\u003c\/em\u003e treats readers to rare behind-the-scenes views of the shop floor throughout the years, studio imagery of the guitars, rare period advertising and brochures, and performance images of Fender players.\u003c\/p\u003e\n\n\u003cp\u003eIt's the definitive look at the Fender's first three-quarters of a century and a must-have for every guitar enthusiast.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47383798382828,"sku":"9780760387306","price":65.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/c91dce817402e840c6ca5b5e448068e8.jpg?v=1773437756"},{"product_id":"fender-75-years-by-dave-hunter-9780760370155","title":"Fender 75 Years","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eUbiquitous in the music world, Fender guitars and amplifiers are also icons in popular culture, their shapes and sounds instantly recognisable. Authoritatively written and lavishly illustrated, \u003ci\u003eFender 75 Years\u003c\/i\u003e is the officially licensed anniversary celebration of the company and its legendary instruments.\u003c\/p\u003e\n\n\u003cp\u003eOriginating in Leo Fender's modest radio and amplifier repair shop in Fullerton, California, Fender Musical Instrument Corporation went on to become the world's preeminent name in musical instruments. Today, Fender's guitars, amplifiers, and script logo are recognisable even to those with only a casual interest in music. From Fender's first instrument—a lap steel guitar produced in 1946—to founder Leo Fender's groundbreaking early six-string \"Spanish-style\" guitar designs like the Esquire that set the standard for the electric guitar explosion to follow, author Dave Hunter traces Fender's entire history to the present.\u003c\/p\u003e\n\n\u003cp\u003eAll the innovations and landmark models are here, as well as legendary players who became synonymous with Fender instruments across musical genres. In addition to the instantly recognisable Telecaster and Stratocaster, Hunter examines Fender's line of legendary offset guitars like the Mustang, Jazzmaster, and Jaguar, and bygone models such as the Marauder, Coronado, Bronco, and more. The Jazz Bass and Precision Bass also feature, as do Fender's acoustic guitars and workhorse tube amplifiers like the Bassman, Twin Reverb, and Princeton, to name a few.\u003c\/p\u003e\n\n\u003cp\u003eAlong the way, readers will get in-depth scoops on the relationships dozens of players have enjoyed with Fender: rock 'n' roll pioneers like Hank Marvin and James Burton; classic-rock icons like Jimi Hendrix, David Gilmour, and Eric Clapton; blues legends Bonnie Raitt, Stevie Ray Vaughan, and Buddy Guy; alt-rock gods J Mascis and Kurt Cobain... the list goes on. In addition, Hunter explores the work of the award-winning Fender Custom Shop and the wares produced there.\u003c\/p\u003e\n\n\u003cp\u003eIllustrated throughout with rare images from company archives, \u003ci\u003eFender 75 Years\u003c\/i\u003e treats readers to rare behind-the-scenes views of the shop floor throughout the years, as well as studio imagery of the guitars, rare period advertising and brochures, and performance images of Fender players. It's the definitive look at Fender's first three-quarters of a century and a must-have for the shelf of any guitar enthusiast.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47383798415596,"sku":"9780760370155","price":115.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/b53745ef8c893433ed0c1347435c16f8.jpg?v=1773437751"},{"product_id":"fender-telecaster-and-stratocaster-by-dave-hunter-9780760370100","title":"Fender Telecaster and Stratocaster","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eCelebrate the history and significance of both the \u003cem\u003eFender Telecaster\u003c\/em\u003e and \u003cem\u003eStratocaster\u003c\/em\u003e for the company's 75th anniversary in this combined edition of Dave Hunter's two best-selling books!\u003c\/p\u003e\n\n\u003cp\u003eThe Fender Telecaster, created in Leo Fender's Fullerton, California, workshop and introduced in 1950, is a working-class hero and the ultimate blue-collar guitar. It wasn't meant to be elegant, pretty, or sophisticated. Designed to be a utilitarian musical instrument, it has lived up to that destiny. In the hands of players from Muddy Waters to James Burton, Bruce Springsteen to Joe Strummer, the Telecaster has made the music of working people—country, blues, punk, rock 'n' roll, and even jazz.\u003c\/p\u003e\n\n\u003cp\u003eFender's Stratocaster is arguably the number-one instrument icon of the guitar world. When introduced in 1954, its offset space-age lines, contoured body, and three-pickup configuration set the music world on its ear—it was truly unlike any guitar that had come before. In the hands of the world's most beloved players, such as Buddy Holly, Eric Clapton, Ike Turner, and, yes, Jimi Hendrix, the Stratocaster has since become a popular instrument of choice among rock, blues, jazz, and country players and, not coincidentally, is also one of the most copied electric guitars of all time.\u003c\/p\u003e\n\n\u003cp\u003eIn this authoritatively written, painstakingly curated, and gloriously presented combined edition to celebrate Fender's 75th anniversary, author Dave Hunter covers both of the guitar's histories from concept, design, and model launch through its numerous variations and right up to the present. The story is richly illustrated with archival images, musicians in action, studio shots, memorabilia, and profiles of over 50 Tele and Strat slingers through the ages. With its unprecedented level of detail and stunning visuals, \u003ci\u003eFender Telecaster and Stratocaster\u003c\/i\u003e is the only book tribute worthy of the world's two greatest guitars.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Allen \u0026 Unwin","offers":[{"title":"Default Title","offer_id":47424114295020,"sku":"9780760370100","price":95.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780760370100.jpg?v=1774769101"},{"product_id":"the-guitar-amp-handbook-by-dave-hunter-9781480392885","title":"The Guitar Amp Handbook","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eThe Guitar Amp Handbook: Understanding Tube Amplifiers and Getting Great Sounds, Updated Edition\u003c\/em\u003e brings fresh information to the table to help guitarists understand everything about what makes their amps tick and how to use them to sound better than ever. It builds on the popular original edition of the book, first published in 2005.\u003c\/p\u003e\n\n\u003cp\u003eCentral to the book's success is the way it walks musicians through the significance of each crucial circuit stage and component of a great number of classic and modern tube amp designs, helping guitarists get the most from the amps they already own or choose new amps that are best suited to their needs.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eThe Guitar Amp Handbook\u003c\/em\u003e reveals many of the tips and tricks used by today's top designers and builders, and it debunks the hype used by the marketing departments at large manufacturers keen on selling specific amps that might not be right for particular players. The book is designed to help guitarists understand what really goes on inside tube amps and where the tone comes from.\u003c\/p\u003e\n\n\u003cp\u003eThis new updated and expanded edition adds further knowledge to the foundation, ensuring it continues as the most thorough and authoritative publication on the subject to be found anywhere.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47432927183084,"sku":"9781480392885","price":43.61,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781480392885.jpg?v=1774766095"},{"product_id":"tone-manual-by-dave-hunter-9781617130045","title":"Tone Manual","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cem\u003eTone\u003c\/em\u003e: it's the concept that gear-obsessed guitarists discuss more than any other, and the \u003cem\u003eTone Manual\u003c\/em\u003e is the first book to take this hallowed concept seriously.\u003c\/p\u003e\n\n\u003cp\u003eIn the course of breaking down the individual components of the electric guitar rig, the book both examines the ingredients in any given piece of equipment that contribute to superior or inferior sound, and offers tips to improve and make the most of the gear you've already got. This is done with reference to quotations from name artists and manufacturers.\u003c\/p\u003e\n\n\u003cp\u003eIn addition, the \u003cem\u003eTone Manual\u003c\/em\u003e discusses the evolution of the guitarist's concept of 'good tone'. It provides an extensive guide to recorded examples of playing generally considered to be 'tonally superior', citing examples from the early days of electric jazz, blues, country, and rock and roll; from the classic rock, blues rock, and heavy rock heyday of the late 1960s and early '70s; and from myriad contemporary artists.\u003c\/p\u003e\n\n\u003cp\u003eThroughout the \u003cem\u003eTone Manual\u003c\/em\u003e, a series of more than 30 'Tone Tips' offers quick, digestible, practical info bites to help readers improve their sound or better understand their equipment.\u003c\/p\u003e\n\n\u003cp\u003eThe \u003cem\u003eTone Manual\u003c\/em\u003e also includes a cover-mounted CD.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47461696667884,"sku":"9781617130045","price":60.11,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781617130045-tone-manual.jpg?v=1774975454"},{"product_id":"ultimate-star-guitars-by-dave-hunter-9780785838326","title":"Ultimate Star Guitars","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eFirst published in 2010, expanded in 2017, and now available in a sleek paper-over-board format, \u003ci\u003eUltimate Star Guitars\u003c\/i\u003e is the first illustrated history of iconic guitars and their owners—featuring more than 140 guitars and 120 guitarists in all! Where other best-selling guitar histories look at the rank-and-file models, \u003ci\u003eUltimate Star Guitars\u003c\/i\u003e is unique in profiling the specific favourites of famous players—oftentimes million-dollar babies, such as the 1968 Stratocaster that Jimi Hendrix burned at Woodstock and which sold at Sotheby's in 1993 for $1.3 million.\u003c\/p\u003e\n\n\u003cp\u003eAmong the stars and their guitars:\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003eKurt Cobain: 1969 Competition Series Fender Mustang\u003c\/li\u003e\n  \u003cli\u003eB. B. King: Gibson \"Lucille\"\u003c\/li\u003e\n  \u003cli\u003ePrince: Hohner HG490\u003c\/li\u003e\n  \u003cli\u003eEdward Van Halen: \"Frankenstrat\"\u003c\/li\u003e\n  \u003cli\u003eNeil Young: 1953 Gibson Les Paul \"Old Black\"\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eGuitar journalist Dave Hunter explains the stories behind each: the important sessions on which they were used, landmark tours and gigs on which they were played, modifications made by their owners, and more.\u003c\/p\u003e\n\n\u003cp\u003eFrom twangy country to scorching metal, from full-throttle punk to sophisticated jazz, and from gut-punch blues to lo-fi indie rock, \u003ci\u003eUltimate Star Guitars\u003c\/i\u003e is illustrated with performance and candid photography of the artists with their star guitars, relevant memorabilia, and more often than not, studio shots of the guitars or signature models based on them. 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From there, Hunter explores:\u003c\/p\u003e\n\n\u003cp\u003eGroundbreaking features of the new design in the context of the contemporary guitar market and Fender's existing Telecaster® guitar.\u003c\/p\u003e\n\n\u003cp\u003eThe Stratocaster's solidbody three-pickup configuration, \"tremolo\" bridge, bolt-on neck, and contoured body, as well as the roles that country pickers played in the guitar's early development.\u003c\/p\u003e\n\n\u003cp\u003eDesign improvements undertaken throughout the Stratocaster's first decade, such as the introduction of a rosewood fingerboard and Custom Color options to complement the initial Sunburst finish.\u003c\/p\u003e\n\n\u003cp\u003eCBS's 1965 acquisition of Fender and its effects on company culture and the Stratocaster, as well as the 1985 acquisition of Fender spearheaded by a group of employees.\u003c\/p\u003e\n\n\u003cp\u003eThe creation of the Fender Custom Shop and that elite group's relationship to the Stratocaster over the years.\u003c\/p\u003e\n\n\u003cp\u003eFender's forward-thinking combination of vintage specs and materials with modern features in Stratocaster guitars that offer classic styling and current conveniences.\u003c\/p\u003e\n\n\u003cp\u003eAlong the way, Hunter contextualises the evolving Stratocaster within the contemporary guitar industry and shows the relationships that admired players throughout the decades have enjoyed with this guitar, including Jeff Beck, Eric Clapton, Dick Dale, Jimi Hendrix, Yngwie Malmsteen, Bonnie Raitt, Stevie Ray Vaughan, Buddy Guy, and H.E.R. - to name a few!\u003c\/p\u003e\n\n\u003cp\u003eIllustrated throughout with rare images from the Fender archives, \u003cem\u003eFender Stratocaster 70 Years\u003c\/em\u003e treats readers to rare behind-the-scenes views of the shop floor and Custom Shop throughout the years, studio imagery of the guitars, rare period advertising and brochures, and performance images of Fender players.\u003c\/p\u003e\n\n\u003cp\u003eOften imitated but never duplicated, the Fender Stratocaster® remains a triumph of design more than seven decades on. 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In an easy, guitarist-friendly style, the book explores the history of different effects pedals, what each type of effect does and how it does it, the best ways in which to use and combine your own effects, and how to make the most of the pedals you own.\u003c\/p\u003e\n\n\u003cp\u003eIt includes exclusive author interviews with a dozen leading pedal makers and designers, plus a cover-mounted CD with nearly 100 recorded sound samples of effects pedals, both popular and obscure.\u003c\/p\u003e\n\n\u003cp\u003eThis updated edition includes the addition of profiles of more than 20 other contemporary makers, 50 percent more manufacturer interviews, and revisions to the original text.\u003c\/p\u003e\n\n\u003cp\u003eThis is the only book on the market that includes all of these important elements in the examination of effects pedals - a comprehensive history of the art; profiles on both vintage and contemporary (including boutique) units; and expert advice on all aspects of using these tools. For any serious player interested in honing the perfect tone the right way, this is the go-to reference.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47596506906860,"sku":"9781617131011","price":84.87,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/abe75bc7ae0c94274cd26ffef466bfd5.jpg?v=1777941667"},{"product_id":"the-british-amp-invasion-by-dave-hunter-9781617136399","title":"The British Amp Invasion","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eThe seminal British amps of the late '50s onward were always distinct from their American counterparts, which were generally designed for jazz, country, and dance-hall music. The British amps were designed to hit the ground running for rock 'n' roll. As that music gradually dropped its roll through the course of the '60s, these were the first amps that truly rocked too.\u003c\/p\u003e\n\n\u003cp\u003eNot only did British-made amps by Vox, Marshall, Hiwatt, Orange, and others power the ground-breaking music of the major British guitar heroes—all three Beatle guitarists, plus Eric Clapton, Jeff Beck, Jimmy Page, Pete Townshend, Peter Green, and Yankee expatriate Jimi Hendrix, among countless others—but they also quickly became the premier choice for American arena stars. In just a short decade, as musical styles swung from British Beat to British Invasion to British Blues to Heavy Metal, British amplifiers ruled the day. You simply didn’t play anything else if you wanted that sound.\u003c\/p\u003e\n\n\u003cp\u003eThrough behind-the-scenes histories and compelling personal anecdotes, with liberal use of period imagery, \u003cem\u003eThe British Amp Invasion: How Marshall, Hiwatt, Vox, and More Changed the Sound of Music\u003c\/em\u003e chronicles what should have been a minor also-ran offshore industry that turned quickly into a true world leader. This book charts the confluence of British industrial ingenuity and pop-culture evolving at breakneck speed and the symbiotic relationship that was born of this partnership.\u003c\/p\u003e\n\n\u003cp\u003eArt inspired industry as industry influenced art, and together these elements produced the most powerful music ever known to mankind—a sound that still resonates today, in the most literal sense possible.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47599143420140,"sku":"9781617136399","price":71.9,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781617136399-the-british-amp-invasion.jpg?v=1777974285"}],"url":"https:\/\/bookhero.co.nz\/collections\/dave-hunter.oembed","provider":"Book Hero","version":"1.0","type":"link"}