{"title":"Chaim Gingold","description":"\u003cp\u003eWelcome to our Chaim Gingold collection, where we delve into the fascinating world of computing and technology through the lens of this innovative thinker. Chaim Gingold is an acclaimed author and designer, known primarily for his significant contributions to the field of interactive digital media.\u003c\/p\u003e\n\n\u003cp\u003eAmong his works is the intriguing \u003cem\u003eBuilding SimCity\u003c\/em\u003e, a captivating exploration into the creation and evolution of the legendary simulation game, SimCity. This book offers insights into the complexities of game design and the transformative power of interactive media.\u003c\/p\u003e\n\n\u003cp\u003eChaim Gingold's writings are perfect for both technology enthusiasts and those curious about the inner workings of video games. His ability to break down complex concepts into engaging and understandable narratives makes his work accessible and enlightening.\u003c\/p\u003e\n\n\u003cp\u003eExplore our Chaim Gingold collection to gain a deeper understanding of the innovative intersections between technology and design.\u003c\/p\u003e","products":[{"product_id":"building-simcity-by-chaim-gingold-9780262547482","title":"Building SimCity","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eA deep dive into the trailblazing simulation game \u003cem\u003eSimCity\u003c\/em\u003e, situating it in the history of games, simulation, and computing.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eBuilding SimCity\u003c\/em\u003e explores the history of computer simulation by chronicling one of the most influential simulation games ever made—\u003cem\u003eSimCity\u003c\/em\u003e. As author Chaim Gingold explains, Will Wright, the visionary designer behind the urban planning game, created \u003cem\u003eSimCity\u003c\/em\u003e in part to learn about cities, appropriating ideas from traditions in which computers are used as tools for modelling and thinking about the world as a complex system. As such, \u003cem\u003eSimCity\u003c\/em\u003e is a microcosm of the histories and cultures of computer simulation that engages with questions, themes, and representational techniques that reach back to the earliest computer simulations.\u003c\/p\u003e\n\n\u003cp\u003eGingold uses \u003cem\u003eSimCity\u003c\/em\u003e to explore a web of interrelated topics in the history of technology, software, and simulation, taking us far and wide—from the dawn of programmable computers to miniature cities made of construction paper and role-play. An unprecedented history of Maxis, the company founded to bring \u003cem\u003eSimCity\u003c\/em\u003e to market, the book reveals Maxis's complex relations with venture capitalists, Nintendo, and the Santa Fe Institute, which shaped the evolution of Will Wright's career; Maxis's failure to back \u003cem\u003eThe Sims\u003c\/em\u003e to completion; and the company's sale to Electronic Arts.\u003c\/p\u003e\n\n\u003cp\u003eA lavishly visual book, \u003cem\u003eBuilding SimCity\u003c\/em\u003e boasts a treasure trove of visual matter to help bring its wide-ranging subjects to life, including painstakingly crafted diagrams that explain \u003cem\u003eSimCity\u003c\/em\u003e's operation, the Kodachrome photographs taken by Charles Eames of schoolchildren making model cities, and Nintendo's manga-style \"Dr. Wright\" character design, just to name a few.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Penguin Random House NZ","offers":[{"title":"Default Title","offer_id":46816685031660,"sku":"9780262547482","price":120.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/12587833482281.jpg?v=1757849230"}],"url":"https:\/\/bookhero.co.nz\/collections\/chaim-gingold.oembed","provider":"Book Hero","version":"1.0","type":"link"}