{"title":"CFP Board","description":"\u003cp\u003eBooks by CFP Board offer insightful guidance on personal finance and investment, blending practical strategies with a deep understanding of client psychology. Readers can expect clear, well-reasoned advice designed to enhance financial decision-making and build lasting wealth.\u003c\/p\u003e\n\n\u003cp\u003eEach title reflects a focus on ethical financial planning and the human factors that influence money management. These works are ideal for those seeking to improve their financial literacy and foster a more thoughtful relationship with money.\u003c\/p\u003e","products":[{"product_id":"client-psychology-by-cfp-board-9781119436263","title":"Client Psychology","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA Client-Centered approach to Financial Planning Practice built by Research for Practitioners\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe second in the CFP Board Center for Financial Planning Series, \u003ci\u003eClient Psychology\u003c\/i\u003e explores the biases, behaviours, and perceptions that impact client decision-making and overall financial well-being.\u003c\/p\u003e\n\n\u003cp\u003eThis book, written for practitioners, researchers, and educators, outlines the theory behind many of these areas while also explicitly stating how these related areas directly impact financial planning practice. Additionally, some chapters build an argument based solely upon theory while others have exclusively practical applications.\u003c\/p\u003e\n\n\u003cul\u003e\n  \u003cli\u003eDefines an entirely new area of focus within financial planning practice and research: Client Psychology\u003c\/li\u003e\n  \u003cli\u003eServes as the essential reference for financial planners on client psychology\u003c\/li\u003e\n  \u003cli\u003eBuilds upon and expands the body of knowledge for financial planning\u003c\/li\u003e\n  \u003cli\u003eProvides insight regarding the factors that impact client financial decision-making from a multidisciplinary approach\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eIf you’re a CFP\u003csup\u003e®\u003c\/sup\u003e professional, researcher, financial advisor, or student pursuing a career in financial planning or financial services, this book deserves a prominent spot on your professional bookshelf.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":48356603396332,"sku":"9781119436263","price":106.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781119436263-client-psychology-1.jpg?v=1789438665"}],"url":"https:\/\/bookhero.co.nz\/collections\/cfp-board.oembed","provider":"Book Hero","version":"1.0","type":"link"}