{"title":"Bree Johnson","description":"\u003cp\u003eBree Johnson’s work invites readers into heartfelt reflections and personal journeys, often exploring themes of resilience and transformation. Her writing, encapsulated in titles like \u003cem\u003eFrom the Ground Up\u003c\/em\u003e, offers intimate memoirs that resonate with authenticity and emotional depth.\u003c\/p\u003e\n\n\u003cp\u003eRooted in the \u003cstrong\u003eBiography \u0026amp; Memoir\u003c\/strong\u003e category, Bree Johnson’s books provide a nuanced look at real-life experiences, inviting thoughtful contemplation on the human spirit and its capacity for growth.\u003c\/p\u003e","products":[{"product_id":"from-the-ground-up-by-bree-johnson-9781923293953","title":"From the Ground Up","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eThe bible for anyone looking to build a brand from scratch, from the co-founders of global success frank body.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe only thing scarier than a new idea is an old one.\u003c\/p\u003e\n\n\u003cp\u003eJessica Hatzis and Bree Johnson, co-founders of the cult branding agency Willow \u0026amp; Blake and the $100m global skincare brand frank body, share their expert advice on building a brand from scratch – the ethos, process, opportunities and pitfalls to avoid – from both their own journey and that of other notable Australian entrepreneurs.\u003c\/p\u003e\n\n\u003cp\u003eWith a strong focus on how women and minorities are creating some of the best brand activity out there, including case studies from a portfolio of brands worth over $1 billion, \u003cem\u003eFrom the Ground Up\u003c\/em\u003e is an honest and proven approach to brand building for entrepreneurs, marketers and dreamers who want to build not just a business but a legacy.\u003c\/p\u003e\n\n\u003cp\u003eCurious? Time to risk it for the biscuit.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Simon \u0026 Schuster NZ","offers":[{"title":"Default Title","offer_id":47456386973932,"sku":"9781923293953","price":31.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9781923293953.jpg?v=1774862924"}],"url":"https:\/\/bookhero.co.nz\/collections\/bree-johnson.oembed","provider":"Book Hero","version":"1.0","type":"link"}