{"title":"Betty R. Kirkwood","description":"\u003cp\u003e\u003cstrong\u003eBetty R. Kirkwood\u003c\/strong\u003e specialises in works that deepen understanding of medical and health statistics, offering clear guidance for healthcare professionals and researchers. Her books are grounded in rigorous analysis but remain accessible, ideal for those seeking practical insight into health data interpretation.\u003c\/p\u003e\n\n\u003cp\u003eReaders can expect comprehensive resources that balance theoretical frameworks with real-world applications, making complex statistical concepts approachable within the broader \u003cem\u003eHealth \u0026amp; Wellness\u003c\/em\u003e context. Her writing supports informed decision-making in medical research and practice alike.\u003c\/p\u003e","products":[{"product_id":"essential-medical-statistics-by-jonathan-a-c-sterne-9780865428713","title":"Essential Medical Statistics","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003eBlackwell Publishing is delighted to announce that this book has been Highly Commended in the 2004 BMA Medical Book Competition. Here is the judges' summary of this book: \"This is a technical book on a technical subject but presented in a delightful way. There are many books on statistics for doctors but there are few that are excellent and this is certainly one of them. Statistics is not an easy subject to teach or write about. The authors have succeeded in producing a book that is as good as it can get. For the keen student who does not want a book for mathematicians, this is an excellent first book on medical statistics.\"\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eEssential Medical Statistics\u003c\/em\u003e is a classic amongst medical statisticians. An introductory textbook, it presents statistics with a clarity and logic that demystifies the subject, while providing a comprehensive coverage of advanced as well as basic methods. The second edition of \u003cem\u003eEssential Medical Statistics\u003c\/em\u003e has been comprehensively revised and updated to include modern statistical methods and modern approaches to statistical analysis, while retaining the approachable and non-mathematical style of the first edition.\u003c\/p\u003e\n\n\u003cp\u003eThe book now includes full coverage of the most commonly used regression models, multiple linear regression, logistic regression, Poisson regression, and Cox regression, as well as a chapter on general issues in regression modelling. In addition, new chapters introduce more advanced topics such as meta-analysis, likelihood, bootstrapping and robust standard errors, and analysis of clustered data.\u003c\/p\u003e\n\n\u003cp\u003eAimed at students of medical statistics, medical researchers, public health practitioners, and practising clinicians using statistics in their daily work, the book is designed as both a teaching and a reference text. The format of the book is clear with highlighted formulae and worked examples, so that all concepts are presented in a simple, practical and easy-to-understand way.\u003c\/p\u003e\n\n\u003cp\u003eThe second edition enhances the emphasis on choice of appropriate methods with new chapters on strategies for analysis and measures of association and impact. \u003cem\u003eEssential Medical Statistics\u003c\/em\u003e is supported by a website at \u003ca href=\"http:\/\/www.blackwellpublishing.com\/essentialmedstats\"\u003ewww.blackwellpublishing.com\/essentialmedstats\u003c\/a\u003e. This useful online resource provides statistical datasets to download, as well as sample chapters and future updates.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47424089456876,"sku":"9780865428713","price":105.99,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780865428713.jpg?v=1774769177"}],"url":"https:\/\/bookhero.co.nz\/collections\/betty-r-kirkwood.oembed","provider":"Book Hero","version":"1.0","type":"link"}