{"title":"Alexander Coppock","description":"\u003cp\u003eAlexander Coppock’s works delve into the intricacies of \u003cstrong\u003epolitical behaviour\u003c\/strong\u003e and the methodology behind social science research. Readers will find thoughtful explorations of \u003cem\u003epersuasion\u003c\/em\u003e and decision-making processes that shed light on contemporary political dynamics.\u003c\/p\u003e\n\n\u003cp\u003eWith a focus on \u003cstrong\u003eresearch design\u003c\/strong\u003e, Coppock offers clear guidance for scholars and students interested in the rigour of social science studies. These books bridge theory and practice, making complex concepts accessible without losing analytical depth.\u003c\/p\u003e","products":[{"product_id":"research-design-in-the-social-sciences-by-macartan-humphreys-9780691199573","title":"Research Design in the Social Sciences","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA state-of-the-art approach to evaluating research design for students and scholars across the social sciences.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eAssessing the properties of research designs before implementing them can be tricky for even the most seasoned researchers. This book provides a powerful framework—Model, Inquiry, Data Strategy, and Answer Strategy, or MIDA—for describing any empirical research design in the social sciences.\u003c\/p\u003e\n\n\u003cp\u003eMIDA enables you to characterise the key analytic features of observational and experimental designs, qualitative and quantitative designs, and descriptive and causal designs. An accompanying algorithm lets you declare designs in the MIDA framework, diagnose properties such as bias and precision, and redesign features like sampling, assignment, measurement, and estimation procedures.\u003c\/p\u003e\n\n\u003cp\u003e\u003cem\u003eResearch Design in the Social Sciences\u003c\/em\u003e is an essential toolkit for the entire life of a research project, from planning and realisation of design to the integration of your results into the scientific literature.\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eA must-have resource for current and future researchers who want to learn about the properties of their designs before they implement them\u003c\/li\u003e\n    \u003cli\u003eIncludes a library of the most common designs in the social sciences\u003c\/li\u003e\n    \u003cli\u003eProvides a complete declaration of the canonical design for each library entry, describes the circumstances under which the design can be strong or weak, and explores the consequences of the choices under the research designer's control\u003c\/li\u003e\n    \u003cli\u003eAccompanied by online resources that can be used in conjunction with the book\u003c\/li\u003e\n    \u003cli\u003eAn ideal textbook for graduate students and advanced undergraduates\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Hachette Aotearoa New Zealand","offers":[{"title":"Default Title","offer_id":47464186413292,"sku":"9780691199573","price":115.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/9780691199573-research-design-in-the-social-sciences.jpg?v=1775040777"},{"product_id":"persuasion-in-parallel-by-alexander-coppock-9780226821849","title":"Persuasion in Parallel","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eA bold re-examination of how political attitudes change in response to information.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eMany mistakenly believe that it is fruitless to try to persuade those who disagree with them about politics. However, \u003cem\u003ePersuasion in Parallel\u003c\/em\u003e shows that individuals do, in fact, change their minds in response to information, with partisans on either side of the political aisle updating their views roughly in parallel.\u003c\/p\u003e\n\n\u003cp\u003eThis book challenges the dominant view that persuasive information can often backfire because people are supposedly motivated to reason against information they dislike. Drawing on evidence from a series of randomised controlled trials, the book shows that the backfire response is rare to nonexistent. Instead, it shows that most everyone updates in the direction of information, at least a little bit.\u003c\/p\u003e\n\n\u003cp\u003eThe political upshot of this work is that the other side is not lost. Even messages we don't like can move us in the right direction.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":47597499547884,"sku":"9780226821849","price":117.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/40aad7332b5c9b64a6902ad0788679bf.jpg?v=1777958498"}],"url":"https:\/\/bookhero.co.nz\/collections\/alexander-coppock.oembed","provider":"Book Hero","version":"1.0","type":"link"}