{"title":"Ajay Sohoni","description":"\u003cp\u003eExplore the transformative world of \u003cstrong\u003eAjay Sohoni\u003c\/strong\u003e, a visionary author renowned for his insights into the digital landscape and its impact on modern business practices. With a focus on \u003cem\u003eBusiness \u0026amp; Entrepreneurship\u003c\/em\u003e, Sohoni's works are essential reading for anyone interested in understanding the dynamics of today's rapidly evolving marketplace.\u003c\/p\u003e\n\n\u003cp\u003eOne of the standout titles in this collection is \u003cem\u003eThe Digital Frontier\u003c\/em\u003e, a book that delves deep into the opportunities and challenges presented by digital innovation. Ajay Sohoni skillfully breaks down complex concepts, making them accessible and relevant for both budding entrepreneurs and seasoned professionals.\u003c\/p\u003e\n\n\u003cp\u003eWhether you're looking to foster innovation within your own business or seeking to grasp the broader trends shaping the future of commerce, Ajay Sohoni's books offer invaluable guidance and perspective. Engage with his writing to gain a competitive edge in the digital age.\u003c\/p\u003e","products":[{"product_id":"the-digital-frontier-by-ajay-sohoni-9781119803249","title":"The Digital Frontier","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eDiscover how to move forward with your own company’s digital transformation with this accessible new resource from a global leader in his field.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eIn \u003cem\u003eThe Digital Frontier\u003c\/em\u003e, experienced executive and distinguished author Ajay Sohoni delivers a relatable and readable reference for corporate executives who need the knowledge and confidence to build lasting digital change within their enterprise. From marketing to commercial, supply chain, and finance, the book offers actionable insights in an accessible format, full of anecdotes, humour, and case examples. You’ll learn which areas to focus on and which not to worry about as you craft your own custom transformation journey. In the book, you’ll also find:\u003c\/p\u003e\n\n\u003cul\u003e\n    \u003cli\u003eA demystification of the startup world for executives and an explanation of why unicorns exist (and so often ultimately fail)\u003c\/li\u003e\n    \u003cli\u003eA detailed description of the digital transformation gripping companies across a variety of industries in functional areas including advertising, engagement, commerce, product development, manufacturing, and corporate functions\u003c\/li\u003e\n    \u003cli\u003eA simplified 4-stage framework for companies to start from scratch and build valuable use cases\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003ePerfect for executives in consumer-facing companies, corporate managers and leaders, business unit heads and management teams, \u003cem\u003eThe Digital Frontier\u003c\/em\u003e is also an indispensable guide for digital non-natives trying to make sense of, and keep up with, the rapidly changing world around them.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Unknown","offers":[{"title":"Default Title","offer_id":46854929252588,"sku":"9781119803249","price":52.99,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0705\/7784\/8556\/files\/3c414d018adb6d2bcc925e5e761d9238.jpg?v=1759263078"}],"url":"https:\/\/bookhero.co.nz\/collections\/ajay-sohoni.oembed","provider":"Book Hero","version":"1.0","type":"link"}